The iPod gets a little more interesting

The Register’s Andrew Orlowski reports:

Best known for its Symbian Series 60 software, Simeda recently introduced a small piece of file discovery software for wireless Pocket PCs which implemented Apple’s Rendezvous service. Now they’ve gone a step further, and begun to make the iPod truly social.

In a bundle that hooks a Pocket PC up to an iPod - with the iPod as a USB slave device - the entire contents of the yuppy’s music hoard can now be shared with the rest of the world: via streaming or file transfer.

While multinational recording labels drag their feet in developing and implementating new ways to sell and distribute digital music files, fortunately smaller developers like Simeda continue to innovate and take charge of expanding how we use and share our media. This sort of wireless solution was bound to happen in the realm of portable music devices, but my money is on corporations trying to stop this technology rather than adopt it (to their advantage, if they weren’t run by short-sighted accountants and lawyers). The idea seems ripe for street level advertising and marketing (literally), and to further cement iPods and their ilk as devices with social capabilities. Imagine warchalking, but for music….