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iTMS does storefront customization for radio websites

Two hip-hop radio stations, Power 106 in LA and HOT 97 in NYC, have signed on the dotted line with the iTMS to offer an integrated, customized version of the store right in their own websites. The radio stations can design the store any way they see fit, and feature any artists, recent releases and playlists they want. From some quick browsing, I was able to find the iTMS integration at HOT 97's site, but not at Power 106's.

hypebot, the blog where we found this, was quick to point out the vast potential this kind of partnership with the iTMS has for any kind of niche markets, businesses and organizations you can think of: "From skateboard sites selling radical tunes to a museum's site selling period music that matches their exhibitions, this could be a very exciting development for niche and indie music marketers". Indeed, this is a great example of that iPod expansion post Scott had yesterday; it sounds like Apple has plenty of tricks up their sleeve for the iPod and iTMS.

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