Filed under: Analysis / Opinion, Odds and ends, Apple
Intel says, 'Let Apple be Apple.'
Eric Kim, senior vice president and general manager of Intel's Digital Home Group, was talking up Intel's relationship with Apple, as well as their Viiv platform at CEATEC. He praised Apple's success at melding the personal computer with consumer electronics, but he told the attendees that they should embrace open standards as opposed to Apple's closed system.Kim said that Intel has a saying about Apple, 'Let Apple be Apple,' clearly he thinks that lightning won't strike twice. Intel wants electronics manufacturers to design open systems with the Viiv at their core. However, Intel is happy to help both closed systems (like Apple's) and open ones.
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Reader Comments (Page 1 of 1)
phil said 4:43PM on 10-03-2006
LightNing won't strike twice?
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pepito said 4:24PM on 10-03-2006
I would be happy too.
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SW said 4:45PM on 10-03-2006
"Intel wants electronics manufacturers to design open systems with the Viiv at their core."
hahahaha how ironic
http://bsd.slashdot.org/article.pl?sid=06/10/03/032259
http://bsd.slashdot.org/article.pl?sid=06/10/01/0230234
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dave said 6:29PM on 10-03-2006
Scott: Viiv is not processor, it's the platform name. And - Viiv is also much about 'user experience' (with 'tuned' hardware)
SW: ironic is maybe that you didn't read properly (or read properly but didn't got the point). Open standards - in this context - means just PC's that anyone can build from widely available components. But if you touched OpenSource SW - I think that Intel is one of few big companies that - at least - is doing it's best to have drivers available.
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The Jeremy said 6:36PM on 10-03-2006
I predict that "Viiv" is going to be just as successful for Intel as that processor ID scheme of theirs was.
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Scott McNulty said 7:10PM on 10-03-2006
Thanks, dave, I corrected the post.
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dave said 7:46PM on 10-03-2006
The Jeremy: ;-) let's see....but I still remember similar predictions some time ago, when Intel launched Centrino. As I wrote above, success of Viiv will depend a lot on content providers and growing number of 'Viiv - compatible' products -- so we could share the content virtually everywhere. But let's wait for Apple -- they do it opposite way -- they have content (well, in US mainly) and they will start to distribute it everywhere (well, within Apple world) :). Both approaches make sense.
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