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Yoni Heisler

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Yoni Heisler's Latest Posts

World's largest Apple retail store may soon be built in Dubai

Edgar Daily reports that an upcoming Apple retail store planned for the Mall of the Emirates in Dubai may prove to be Apple's largest yet. After regional media picked up on UAE-based job advertisements by the Californian company, we have insider knowledge that the Majid Al Futtaim owned mall...

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Apple has no shame in pushing back product deadlines

Former Apple User Experience designer and evangelist Mark Kawano recently penned an interesting piece for Inc. detailing some of the lessons he learned during his 6+ year stint at Apple. Given Apple's reputation for avoiding vaporware like the plague and only releasing finished and polished...

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Heading to college? Buy a Mac and receive a $100 Apple Store Gift Card

Apple today began sending out emails alerting folks to a new back-to-school promotion. With the new promotion, individuals who purchase a Mac for college by September 9 will receive a $100 Apple Store Gift Card. College-bound kids who purchase an iPad or an iPhone will similarly be eligible for a...

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Katy Huberty of Morgan Stanley explains why Apple's stock price is poised to explode

With shares of Apple just on the verge of breaching the $100/share mark -- and setting an all-time high in the process -- Morgan Stanley analyst Katy Huberty this week put out a research note detailing a number of reasons why the time is ripe to invest in Apple. Though shares of Apple have been on...

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Without buybacks or dividends, Apple would have $210 billion in the bank

Apple's capital return program, originally announced back in March of 2012, has already returned vast amounts of money to shareholders in the form of dividends and stock buybacks Since its first incarnation, Apple has dramatically increased the scope of its stock buyback program, announcing in...

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Apple's "Misunderstood" holiday ad captures Emmy for "Most Outstanding Commercial"

A holiday-themed ad Apple released in late 2013 -- titled "Misunderstood" -- was the recent recipient of an Emmy award for "Most Outstanding Commercial." Put together by Apple's longtime ad agency TBWA, the ad depicts teenage boy who seemingly prefers to spend time alone on his phone than he does...

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Gazelle ramps up iPhone trade-in program ahead of iPhone 6 announcement

It's that time of year already, folks. With September steadily approaching and a new iPhone announcement just around the bed, the market for old iPhone trade-ins is just about ready to kick into high gear. And leading the charge, per usual, is Gazelle. Originally spotted by AppleInsider, Gazelle...

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Shareholder sues Apple directors and estate of Steve Jobs over anti-poaching agreements

Patently Apple directs us to a rather ridiculous class action lawsuit filed by an Apple shareholder against Apple directors and the estate of Steve Jobs. The lawsuit stems from the no-poaching agreements Apple tacitly entered into with a number of other big-time tech companies in the...

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Apple now using China Telecom servers to store customer data in China

Apple has reportedly begun storing data from iPhone users in China in data centers operated by "state-controlled China Telecom." Originally reported by the Wall Street Journal, the move comes amidst allegations from elements within the Chinese media which have claimed that the iPhone poses a...

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Former Navteq executive Torsten Krenz joins Apple's mapping team

9to5Mac reports that Apple this month hired Torsten Krenz to join the company's mapping team. Though not a household name, Krenz brings a considerable and impressive amount of mapping expertise to the table. Previously, Krenz served as an executive at Navteq, a Chicago-based company which provided...

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