Tag: Ads
Photographer Peter Belanger on shooting for Apple
The Verge has an interesting interview up with Peter Belanger, the man responsible for many of Apple's iconic product shots. Though you may not be familiar with the name, Belanger is a San Francisco-based photographer who helps make Apple's products look so darn appealing and aesthetically sharp. ...
Ad exec Scott Trattner returns to the Apple fold at Media Arts Lab
Most of the hiring talk today is about Adobe CTO Kevin Lynch joining up with Apple, but there's been another interesting job switch in the Apple-sphere recently. Ad exec Scott Trattner has returned to work for the Media Arts Lab ad agency, after a short stint working for the design firm 72 and ...
Daily Update for March 12, 2013
It's the TUAW Daily Update, your source for Apple news in a convenient audio format. You'll get all the top Apple stories of the day in three to five minutes for a quick review of what's happening in the Apple world. You can listen to today's Apple stories by clicking the inline player ...
Daily iPhone App: Sneezies Match is a good idea made better
I know developer Gavin Bowman of Retro Dreamer (co-creator of apps like Velocispider and Duckers, along with artist Craig Sharpe) fairly well, having met up with him at a number of different conferences and events in the past. His studio released a game called Socks a little while ago, which ...
Daily iPhone App: Beastie Bay is Kairosoft's addictive take on Pokemon
There are a few words in gaming that, whenever I hear or read them, just make the hair on the back of my neck stand up in anticipation. "Blizzard." "Civilization." "Puzzle Quest." And I would say that it's time to add "Kairosoft" to that list, because the Tokyo-based developer's mobile games ...
Shazam mention, blackout at Super Bowl drives mobile engagement
Velti is a firm that runs advertising on mobile platforms like iOS and Android, and they were paying close attention during last Sunday's Super Bowl game to how and when mobile users were on their phones. The company has released a few tidbits about mobile usage during the big showdown, and ...
eBay removing ads from its mobile apps in 2013
While you're busy making your list of New Year's resolutions, eBay has gone ahead and made one of its own. The online auction site has decided to stop displaying advertisements within its mobile apps at some point in 2013, citing its own unhappiness with the experience users are having with ...
Watch every Apple TV ad in a single YouTube playlist
Over the years, Apple has produced a lot of TV ads. Rather than try to recall them by memory, you can hop over to YouTube and watch them. A YouTube channel called EveryAppleAds is compiling every Apple TV ad and has 485 videos. The compilation covers everything from a 1983 Apple Lisa ad ...
Apple airs two new iPhone ads
Apple added two new iPhone 5 TV ads to its YouTube channel last night. The first ad, "Orchestra," features a collection of stringed instruments and showcases the noise-canceling abilities of the iPhone 5. "Even when the world gets noisy, iPhone 5 with noise canceling lets you have a better ...
First four iPhone 5 TV ads hit the airwaves
Not that it's really necessary to gin up more enthusiasm for the iPhone 5, but here they go: four television ads for the new phone have hit the airwaves and Apple's YouTube channel. The ads feature a different voiceover actor than previous iPhone spots [update: per CNET, it's Jeff Daniels] and ...
New Yorker iPhone app gets quirky Lena Dunham promo clip
Filmmaker, actress and comedienne Lena Dunham teamed up with Alex Karpovsky and Mad Men's Jon Hamm in an advertisement for The New Yorker magazine's new iPhone app. It's a quirky short that introduces the salient features of the app. You can watch the promo clip in the YouTube video below and ...
Apple's new Mac ads feature a helpful Genius
My first thought, when I saw Apple's trio of new Mac ads that premiered during NBC's Olympics coverage last night: "Was it a deliberate casting choice to go with a guy who would remind us of Ferris Bueller?" This Genius Bar stalwart -- who does wear his blue shirt and badge everywhere he goes, ...
Two new carrier Siri ads feature John Malkovich
It's a pity that they don't feature a doorway that lets you crawl inside his brain, but the ever-fascinating John Malkovich is the star of two new "Celebrity Siri" ads. Previous ads have featured Zooey Deschanel and Samuel L. Jackson chatting with Apple's iPhone 4S-based digital assistant. The ...
EA: emerging ad trends in social games
Advertising is poised to take a bigger role in mobile gaming now that Electronic Arts has signed a multimillion dollar, year-long advertising campaign with Unilever, says a report in AllThingsD. Unilever is a multinational consumer goods company that owns such brands as Dove, Ben & Jerry's, ...
Samsung to challenge Apple's iAds, Google
Samsung is entering the mobile advertising space by working with OpenX Technologies on a project that would let advertisers place ads on its mobile devices, says a report in The Wall Street Journal. This new service would compete with Apple's iAds and Google's own mobile advertising. Samsung ...
Deals of the Day
more dealsSoftware Updates
more updates- Microsoft Office for Mac 2011 Update 14.3.4
- Pixelmator 2.2 available with over 100 new features and improvements
- DabKick for iPhone lets you share photos, watch videos and now listen to music in real-time
- Google Now added to search app on iPhone, iPad
- GateGuru for iPhone has been updated and greatly improved
- Twitter updates its OS X client