Tag: BrandName

iPad is the only tablet brand many consumers know

by Kelly Hodgkins (Apr 9th, 2012)

In two years, the iPad has become a household name. Now it may be turning into a generic term for all tablet products, says a report by the AP's Mae Anderson. The "genericization" of brand names happens over and over again, but it only affects a small fraction of all brands (estimated at less ...

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