Chitika Articles on TUAW - The Unofficial Apple Weblog

Daily Update for April 19, 2013

by Steven Sande (Apr 19th, 2013)

It's the TUAW Daily Update, your source for Apple news in a convenient audio format. You'll get all the top Apple stories of the day in three to five minutes for a quick review of what's happening in the Apple world. You can listen to today's Apple stories by clicking the inline player ...

Chitika's March Tablet Update shows iPad usage share rising, still dominating competition

by Matt Tinsley (Apr 19th, 2013)

Chitika, the online advertising network, has released its latest Chikita Insights usage share data report for tablets for the March 2013 period. According to the company, based on US and Canadian tablet ad impressions running through the Chitika Ad Network, the iPad still overwhelmingly ...

Chitika: All versions of iOS 6 now account for 83.1% of iOS traffic

by Steven Sande (Feb 13th, 2013)

The folks at Chitika have just released the results of a study looking at iOS version distribution post-iOS 6.1.1. The numbers are quite amazing; all versions of iOS 6 (6.0, 6.1.0, 6.1.1) now account for 83.1 percent of all iOS traffic. At this point, only about 12.2 percent of all iOS users ...

Daily Update for February 5, 2013

by Steven Sande (Feb 5th, 2013)

Chitika: Android tablet usage rises in January, iPad still dominates

by Steven Sande (Feb 5th, 2013)

Chitika's online advertising network does a great job of compiling usage share data by device and browser type over time. The company just released data showing results for tablet device usage share in the month of January, and as expected, the iPad still dominates web traffic in the US and ...

Chitika: iPad web share falls after Christmas holiday

by Steven Sande (Jan 2nd, 2013)

In what will probably be seen by some pundits as "proof" that Apple is going to fail, Chitika Insights today reported that the web share for Apple's tablet fell by 7.1 percent after December 25, 2012. Chitika gathers this information by looking at hundreds of millions of impressions on its ad ...

Chitika: iPad usage still far outweighs tablet competitors

by Mike Schramm (Dec 28th, 2012)

Mobile ad network Chitika has released a report that says the iPad is still far, far ahead in terms of web usage over any other tablets out there. All you need to really know here is that the iPad isn't even on the chart above -- the chart above shows average impressions on tablets per 100 ...

iOS 6 spike last weekend due to China, not Google Maps

by Kelly Hodgkins (Dec 21st, 2012)

Earlier this week, mobile ad exchange company MoPub released a report showing a 26 percent increase in iOS 6 adoption over the weekend. The company attributed this jump to the launch of Google Maps. According to a TechCrunch report, rival mobile ad company Chitika claims it is China and not ...

Chitika: iOS 6 adoption rate now at 60 percent

by Steven Sande (Oct 22nd, 2012)

About a month ago, research firm Chitika Insights noted that iOS 6 achieved a 15 percent share of all iOS traffic within 24 hours of its release. Now the company is reporting that one month after launch, more than 60 percent of all iOS devices are running iOS 6. Chitika looked at a sample out ...

Chitika: iPhone 5 beating out Samsung Galaxy S III in web usage already

by Mike Schramm (Oct 12th, 2012)

The latest report from mobile marketing firm Chitika notes that the iPhone 5 has already supplanted the Samsung Galaxy S III in general web data usage after only a few weeks on the market. The Galaxy S III shipped in May 2012 and the iPhone 5 hit shelves in late September, yet Apple's handset ...

Ad network Chitika reports iOS 6 on 15% of compatible devices

by Victor Agreda, Jr. (Sep 20th, 2012)

While this is based upon info taken from people using Chitika's service, we've found overall trends are quite nicely tracked by this data. The latest report says that a full 15 percent of eligible iPhones, iPod touches and iPads are already running iOS 6. Considering it was released just ...

Daily Update for August 31, 2012

by Steven Sande (Aug 31st, 2012)

Chitika research: Mountain Lion on 1 of every 10 Macs

by Megan Lavey-Heaton (Aug 31st, 2012)

In news that really should surprise no one, Chitika Insights used web impressions to determine that a little more than a month after its release, OS X Mountain Lion has been installed on one out of every 10 Macs. Most of those installations took place within the first week of release, with an ...

Chitika: Mountain Lion accounting for 3% of web traffic

by Mike Schramm (Jul 27th, 2012)

Web tracking firm Chitika has a stat that's actually not all that surprising: Mountain Lion downloads accounted for a relatively huge percentage of web traffic this week. For all web traffic coming to and from Mac computers, Mountain Lions downloads specifically make up 3% of the total. And ...

Chitika reports that features entice iOS users to update, not security

by Kelly Hodgkins (Jun 8th, 2012)

Do you rush to install each new version of iOS or do you only jump at those versions that include significant features? If you chose the latter, then you are like many iOS users, says a report by Chitika. The analytics firm looked at iOS adoption rates and found that 12.5 percent of users ...