Hodgman Articles on TUAW - The Unofficial Apple Weblog

Apple ad spoofs with PC as the protagonist

by Michael Rose (May 25th, 2007)

This one has been climbing up the bloggeist for a few weeks, and it's a fine apertif for the start of the holiday weekend. Copywriter Laurie McGuinness, moonlighting as a commercial parody director, made a series of four Mac/PC ad spoofs in early 2007, with PC as the businesslike, successful ...

New Get a Mac Ads

by Mat Lu (Apr 11th, 2007)

Apple has posted some new Get a Mac ads. "Flashback" (above) has Mac and PC as kids doing then just about what they do now. And "Computer Cart" lampoons Windows' cryptic error messages. The last of this set ("Security") has been out for a while. Fun stuff! Thanks, Josh! ...

Found Footage: I'm a PC on the Daily Show

by Scott McNulty (Jul 20th, 2006)

John Hodgman, the fellow who plays the PC in Apple's recent commercial blitz, is a regular Daily Show guest. This clip features Hodgman discussing Net Neutrality by way of pretending that he is a computer of some sort. I wonder what kind of computer he would be. Watch the video and find out. ...

New Apple ads mean spirited?

by Scott McNulty (Jun 20th, 2006)

Seth Stevenson, writing for Slate, makes a good point about the new Apple ads: John Hodgman (the actor portraying the PC) gets all the good lines. He's the funny, likable one. The Mac (played by Justin Long) is kind of annoying and not the least bit funny. Sadly, I don't think Apple counted on ...

Buy an ad here