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Tag: Interbrand

Daily Update for September 30, 2013

It's the TUAW Daily Update, your source for Apple news in a convenient audio format. You'll get all the top Apple stories of the day in three to five minutes for a quick review of what's happening in the Apple world. You can listen to today's Apple stories by clicking the inline player (requires...

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Apple passes Coke and Google to become 2013's most valuable brand

Over the past 13 years of Interbrand's chart of the most valuable global brands, one company has kept its sweet, bubbly perch at number one -- Coca-Cola. The Atlanta-based beverage maker's run at the top ends today; Interbrand's 2013 report, released last night, sees Coke bumped down to number...

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Daily Update for October 4, 2012

It's the TUAW Daily Update, your source for Apple news in a convenient audio format. You'll get all the top Apple stories of the day in three to five minutes for a quick review of what's happening in the Apple world. You can listen to today's Apple stories by clicking the inline player...

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Apple is number two global brand

Brand consultancy firm Interbrand conducts a survey of the "Best Global Brands," and this year Apple is in the number two spot, second only to Coca-Cola. That's a big leap from Apple's eight-place finish in 2011. In this most recent survey, Apple jumped ahead of Intel, McDonald's, GE, Google,...

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