VIP Articles on TUAW - The Unofficial Apple Weblog

Apple introduces VIP discounts for iBooks publishers

by Erica Sadun (Apr 12th, 2012)

Some sharp eyes have once again discovered something new and cool in Apple-land. Apple appears to be offering rather hefty discounts to some (possibly all) iBooks publishers as part of a new iTunes VIP program. Information is still developing on this front. Made available through iTunes ...

Report: Apple developing exclusive iTunes purchase tracking for iAds

by Mike Schramm (May 6th, 2010)

TechCrunch has the word that Apple may be implementing a "VIP" ad program within its upcoming iAd service. An email reportedly sent from a Quattro sales representative mentions a "Verification of iTunes Purchase" program, in which an advertiser for a certain app would be able to see his or her ...