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Posts with tag apple.com

Apple posts "Find out how" tutorials


Today, Apple added a new "Find Out How" section to their website. This new page features video tutorials of the following aspects of the Mac:
This information is no doubt welcome to many new switchers, or potential switchers, who want to learn more about the user interface. You can also subscribe to these in iTunes by clicking the "Download videos to iTunes" button at the bottom of the video window.

Thanks Joseph!

Found Footage: Apple.com, this is your life!


This is fun. A couple of years ago, we pointed out a nice archive of Apple's homepage. Today, the folks at Macenstein have collected similar images from Flickr user Kernel Panic into a video history. Some of the really old stuff isn't represented, but it's still a fun way to waste a few minutes.

Who remembers Apple Cafe? How about the smoking bunny suit? Or my favorite: "Beyond the rumor sites. Way beyond."

Enjoy.

Apple sites worldwide gain the new metal look



We're receiving reports that Apple sites around the world have been updated to the new 'metal look' that the US site received last June at the start of WWDC '07. Since I live in the US, I'm less familiar with Apple's international sites. However, TUAW reader Graham points out apple.com/nz/ which sports the new look. I've found that the sites listed in the international popup at the bottom of apple.com have been updated as well.

Anyone out there still on the previous design? Let us know.

Apple creates iPhone-specific trailers site


For as long as I can remember, apple.com/trailers has been a great, ad-free place to see all the latest movie trailers in the one of the best video formats available on (and off) the web. During my ceaseless tinkering, I just noticed that Apple has created a sub-page at apple.com/trailers/iphone specifically for the iPhone, offering access to what looks like the same content and trailers you can view with a regular computer browser. In fact, visiting that URL in any desktop browser, including Safari 3 beta, redirects to the main /trailers/ site, ensuring that visitors don't get mixed up with the wrong page.

Perhaps even cooler, selecting a trailer on the iPhone reveals a page with a static picture where the trailer would be, and a play icon. Clicking this icon appears to take the user to an iPod-like app, where the trailer begins to buffer, and all movie controls are available. As icing on the cake, if you're already listening to media in the iPod app, your music/podcast will gracefully fade out, giving the trailer you want to watch full priority until you exit the movie.

Apple leads in website traffic in computer hardware category

According to a study by internet traffic analyst comScore, Apple currently leads in website traffic in the computer hardware category, attracting more than 36.7 million unique visitors this year as of February. Compared to last year, Apple garnered 24.2 million visitors in the same amount of time, which translates into a 50+% traffic increase over the past year.

As far as other traffic stats, there were 66.4 million visits this February, with visitors averaging 1.8 visits. Notably, iTunes witnessed traffic growth of 71% since last year, with 26.5 million unique visitors this February. Whew.

Apple updates OS X Downloads page design



Apple has refreshed the look of the OS X Downloads page. It is a much cleaner design, and highlights a number of RSS feeds (Top 20, Just Added, and Staff Picks). Listed on the right side of the page are the Top Widgets, and the top iTunes + iPod downloads.

Do we see shades of a possible new UI in Leopard? Only time will tell.

Thanks, Nik.

Widget Watch: Delivery Status

I am on my Mac for about 80% of my waking day, and I drift to sleep thinking of cool things I could do with my Mac. That means that I purchase many things online. It is convenient and usually cheaper, but you do have to wait for the package to show up. Enter Delivery Status, a very cool widget from Mike Piontek.

This widget goes beyond tracking UPS and FedEx shipments, though it'll do that as well. Not only does this Widget track packages via UPS, FedEx, DHL, and the US Post Office, it also tracks your order status from Amazon and the Apple Store.

Not too shabby for a free widget.

Apple.com 14th most visited site in US

MacNN found a survey from comScore Media Metrix for the month of August which ranked apple.com as the 14th most visited site in the U.S. with 31.5 million unique visitors. On the top of the list is Yahoo! with more than 131.3 million visitors, while Dell surprisingly leapt from 47 to 35, though MacNN notes that is largely due to the battery recall. YouTube, surprisingly, rose to the #32 spot with 19.1 million visitors in August - I always figured they were closing in on MySpace somewhere near the top of the hill.

MacNN has more details of other properties and observations made from the survey, so take a gander if you have an interest in web and marketing trends.

Video autoplay on Apple.com?



Am I the only one who is annoyed that every time I go to Apple.com I am presented with one of the new ads. I wouldn't mind it too much if I had to make them play, but no Apple has decided that you must watch them. Didn't autoplaying video on websites go out of fashion with those 'Under construction' gifs and the Blink tag?

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