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Apple changes Maps copy, no longer "most powerful"

Apple toned down the description for its new Maps app and no longer claims that the app is "the most beautiful, powerful mapping service ever." As noted by CNET, Apple's website now says that Maps features "a beautiful vector-based interface that scales and zooms with ease." This revision...

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Apple's recent apologies

Apple CEO Tim Cook's apologetic letter to iOS 6 customers is the third large-scale apology the company has issued in so many months. Now the web is wondering: is this evidence of a more "human" Apple, or a company with a problem? On July 13, Apple posted a letter from then senior vice president...

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iPhone revenue greater than all of Microsoft's

The next iPhone is expected to launch next week and CNN Money decided it was a good time to run a list of superlatives related to the financial impact of Apple's smartphone. To start out with, Apple's iPhone business unit could be a Fortune 50 company on its own. That business unit is already...

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How Apple's North Carolina data center got built

This week GigaOM took an extensive look at North Carolina and its many data centers. The fourth and final installment in this series focuses on Apple's new data center in Maiden, North Carolina and covers some of the early negotiations between Catawba county officials and the Cupertino...

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Apple responds to EPEAT move

Apple responded to the controversy surrounding its request to remove its products from the EPEAT green electronics registry. In a statement provided to The Loop, Apple representative Kristin Huguet confirmed the Cupertino company's commitment to the highest environmental standards and pointed...

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Apple removes EPEAT green certification, could lose government customers

Apple has done an increasingly good job of creating environmentally-friendly products, but the company did something the other day that probably has both environmentalists and some customers scratching their heads. The company has removed the EPEAT green electronics certification from its...

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Apple's employee hardware discount program officially begins

Apple employees can now take part in a new Employee Purchase Plan which started on Wednesday, says a report by MacNN. The discount offers employees $500 off select Mac computers and $250 off iPads. It does not include the low-price Mac mini or the Retina MacBook Pro. The discount also is...

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Rating Tim Cook's performance as Steve Jobs's replacement

All eyes have been on Tim Cook since he took over as CEO of Apple. Most early reports have been favorable, including this latest one from Don Reisinger who is writing for eWeek. Reisinger presents ten reasons why Tim Cook is considered a topnotch CEO. Contributing greatly to his success is...

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Apple's VP of Europe steps down after 12 years

French newspaper Le Figaro is reporting that Pascal Cagni is stepping down from his position as Apple's vice president of Europe. Cagni was hired by Steve Jobs in 2000 and has served as Apple's European VP for 12 years. He was responsible for Apple's explosive growth in the EMEA region, which saw...

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Apple, Foxconn to share cost of factory improvement

Foxconn chief Terry Gou said that his company and Apple will share the costs of improving labor conditions at the Chinese factory that assembles many of Apple's products. Gou did not reveal the amount to be spent or how it would be divided between Apple and Foxconn. Last February, Foxconn...

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Apple VP of iOS Scott Forstall cashes in $38.7 million of Apple shares

Tim Cook's salary came up in the news last month when he was awarded a million shares of Apple stock, and cashed out a few, in addition to his many other forms of compensation. And here's another Apple manager who's taking advantage of Apple's soaring stock price when he can. Vice President of...

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Travis County Commission OK's Apple's Austin, Texas expansion plans

As expected, the Travis County (TX) Commission has approved an economic development package for Apple to spur the development of jobs in Austin. The package was approved last night by a 4-to-1 vote, and is expected to bring new jobs to Austin in return for US$5.4 to $6.4 million in tax...

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John Browett added to Apple's executive profiles web page

John Browett took over for Ron Johnson as Apple's chief of retail sales last year and, now, after 13 months on the job, the former Dixon's CEO has a profile on Apple's executive webpage. According to his bio, Browett "oversees Apple's retail strategy and the continued expansion of Apple retail...

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Apple's plans for Texas construction delayed due to disagreement with county

Apple's plans to bring 3,600 jobs to Austin, Texas are being delayed due to a disagreement between the company and the Travis County Commissioners Court over the terms of an economic incentive package. Apple is hoping to establish an Americas Operations Center in Austin, which would run most of...

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Time magazine explores Apple's success

TIME Business has a short, but poignant article from Sam Gustin about Apple and its business strategy. Unlike similar articles that focused on Steve Jobs and his leadership style, this article looks at Apple as a whole. Gustin says that Apple has a winning combination of innovation, execution...

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