Attention Articles on TUAW - The Unofficial Apple Weblog

Macworld 2010: TUAW talks to OpenFeint

by Mike Schramm (Feb 17th, 2010)

On the day before Macworld last week, I got a chance to sit down with Eros Remini, VP of Marketing for OpenFeint, to talk about his social gaming network for iPhone apps. He shared with me that the network has claimed a gigantic 12 million users total, with about a million of them active in iPhone ...

Using your iPhone in the city? Be careful!

by Mike Schramm (Jan 18th, 2010)

I've lived in big cities for almost ten years now, first in Chicago and now in Los Angeles, and I could have told you exactly what this New York Times piece does: that you've got to be careful while using your iPhone while walking the city streets. We've heard about this before with the iPod, but an ...

Updating doesn't help your iPhone app, but price drops do

by Mike Schramm (Jul 30th, 2009)

Here are two different insights from Pocket Gamer about how developers can grow the profile of their iPhone apps. The first comes to us from the wisdom of Peggle, that game that I just can't stop playing. Apparently, they've coined the term "Peggling," which means lowering the price of your app, and ...

EA, Namco set sights on iPhone development

by Mike Schramm (Jul 23rd, 2009)

Two big gaming companies have made stark moves towards some major iPhone development in the future. Electronic Arts has made what seems to be the strongest move: they've put together a division in the company specifically for making iPhone games, and not just any games. Specifically, the kind that ...