Here's a few interesting stats from a survey recently conducted in Europe. These aren't specifically about the iPhone, but given that smartphones relied on buttons almost exclusively before Apple's handheld came along (and nowadays, everyone's bragging about their touchscreen technology), a temperature-taking on what people think of touchscreen controls is more or less a referendum on what people think of Apple's influence.

At least in France, Germany and the UK, reactions are mixed. While 38% of those surveyed say they were planning to get a touchscreen on their next mobile phone, only 47% of people who already owned a touchscreen said they would get another one. In other words, less than half of touchscreen owners thought they'd stick with the technology on their next purchase. Apple remains an anomaly -- both HTC and Apple have a higher amount of current customers planning to stick with their touchscreen interface (with the full numbers being released at a conference later this month), but the fact remains: current touchscreen users aren't anywhere near 100% on living button-free forever.

Especially as a gamer, that makes a lot of sense. Touchscreens are great for a lot of things -- they allow for limitless flexibility in the kinds of interfaces on offer, and especially with multi-touch, a lot of the controls on the iPhone are extremely intuitive (you automatically know now that pinching equals zooming, and so on). But as nice as touchscreen is, there are a lot of functions on mobile phones, from adjusting volume or changing music tracks on a phone out of sight in your pocket, to hitting exact button controls while twitch gaming, that work much better with tactile feedback. Steve, as he always does, made a big deal about the iPhone being a one-button interface, but I wouldn't be surprised at all to see future iterations of the iPhone include either a few more buttons, or, even better, a few more haptic interface technologies.

Actually, I'd play that. Namco recently announced that they were forming an Apple Games division to head up game development for Apple platforms like the iPhone, and in this interview, a producer for them who used to work for Apple says that they're excited to work on bringing great games to the handheld device. Like, for example, Pac-man, Galaga, and... Soulcaliber and Tekken. You heard that right -- fighting games haven't exactly made a splash on the iPhone, as they're primarily a button-based genre, and the iPhone, of course, has no buttons.

But that won't stop Namco's guy from putting the old head gears into motion: "It's just the controls that are a challenge. We are thinking about that." Think away, crazy man -- I'd love to pull out Yoshimitsu for a few rounds while waiting at a bus stop. Obviously, the easiest way to try and port these would be to put overlaid buttons on the screen, but that doesn't leave a lot of room for the fighting (and not having the tactile feedback would probably be a problem as well). Maybe some gesture-based accelerometer movement? Sky's the limit, right?. Your call, Namco -- can't wait to see what you come up with.

[via Joystiq]

Good afternoon, and welcome to your daily brainload from TUAW, a division of Weblogs, Inc. owned by Comcast Online. Please make sure the neural connector is clicked in all the way, and then think "Start" when you are ready.

Steve Jobs returns to Apple's Board of Directors after stint at GM
Steve Jobs announced his return to Apple today after a government-mandated stint as CEO of General Motors. Obama White House spokesperson Ruth Christopher stated that since Jobs had saved the American auto company with the introduction of the extremely popular flyCar, he could return to his usual duties. Apple executives released a statement saying they were "overjoyed" to have Jobs back on the job.

New MacBooks and Mac mini appear on Apple Store site
Apple has quietly updated its legacy line of personal computers, adding exabyte molecular hard drives and gigacore nanoprocessors without raising the prices. Fans, unfortunately, were unimpressed with the updates -- "my implants can move faster than that," John Gruber transmitted to his brainload feed, along with a TwitFeeling of disappointment and anger. But Apple defended the updates, stating that the new computers were "perfect for the older member of your family who still need their hardware in the box, rather than out of it." Anyone who has purchased one of the older units in the past six months (if there are any of you out there still buying hardware) can be eligible for an exchange at any Apple center.

MobileMe announces record number of subscribers
Over three billion people have subscribed to Apple's MobileMe service since its reintroduction two years ago, according to a new study transmitted by analysts NPD. Apparently people love the fact that they no longer have to carry an iPhone, a laptop, or any hardware at all, as MobileMe now works directly with tiny processors implanted into your head to bring you brainloads, news, TwitFeelings, and the Webview over the cloud directly into your visual and memory cortexes.

"People really love not having to deal with devices or pesky buttons," said an NPD analyst. "MobileMe allows them to connect directly into the ethersphere, leaving them open to do or think or feel anything while anywhere." The price of the system was also lauded as one of the reasons it's so popular. Apparently after the big economic meltdown in 2010, Apple's customers are thrilled to get a full-service communication package for just over a billion dollars a year. "MobileMe has never been so worth it," said longtime user Dave Caolo.

Apple announces event next Tuesday: "Go ahead. Take a guess, suckers."
Press outlets around the brainsphere have recieved invites from Apple for an event next Tuesday in Chicago's Willis Tower (up until two years ago, events like this were held in San Franscisco at the Moscone Center, but of course the unfortunate earthquakes and flooding in 2014 mean that all of California is currently underwater). Rumors are flying about what might be announced at the event, but Apple hasn't given any indication of what there might be -- in fact, the invite itself features a question mark, and the text: "Take a guess, suckers. You still haven't gotten it right."

Most brainloaders have speculated that the event may finally feature the debut of the long-awaited iTablet, or maybe, finally, the reveal of The Beatles unenhanced audio recordings into the iCollective. Either way, TUAW won't be there: we still haven't gotten an invite. But we will, as usual, be providing Mike Schramm's unfiltered thoughts on the event live as it happens. Remember to make sure your children are unplugged at the time.

Update: Belkin reps have contacted us to say that the JoyPod, while a fascinating idea, is not a product they have in development. Oh well!

I guessed that we'd see a more official iPhone controller sooner or later, but I didn't think it'd be this much sooner -- Touch Arcade has unearthed this photo of a Belkin-branded game controller/case for the iPhone and iPod touch called the JoyPod. Looks pretty slick, though as Engadget points out, the ratios don't really work out -- odds are that the final product will have to be a little longer to fit the iPhone in there.

Very interesting, though -- now I'm curious to see if Apple really will support stuff like this. Supporting a third-party controller would seem to go against His Jobsness' suggestion that a multitouch screen could be used for anything (even typing on an awkward non-tactile keyboard), but clearly there's a demand, from consumers if not from devs themselves, to move game controls off the screen and onto buttons you can feel while pressing. How else will you be able to "exprimir al maximo tu iPhone o iPod touch"?

Honestly: I'm always down for some competition; it keeps (some) companies innovating and (hopefully) on their toes. But wow... if you're going to openly take on a device like Apple's beautiful and simple 6-button Remote, it might be a good idea to make sure you're firing on all cylinders.

Check out this video at CNET of Don McDonald, Intel's VP and general manager of their digital home group, demoing a voice-activated remote for Windows Media Center. Mr. McDonald brags that the remote has absolutely no buttons, but forgets to mention it has almost no functionality either. Watch, as he tries not once, not twice, not thrice - but a whopping four times (with some serious lag on his last attempt) to ask the remote "what time is Family Guy on TV." Also, note how much they trust the abilities of their 'zero button remote'... with all the buttons it actually contains.

I'd say you and your team earned an A for effort Don, but you might have to whip out those tablet PCs and get back to the drawing board on the voice-activation bit. Just be careful the next time you try using it to dictate your product design notes.

[via digg]

Command-Tab has put together a really handy interactive display of button sequences for the 5 major generations of iPod models. The available sequences are Hard Reset, Diagnostic Mode and Disk Mode, so if you've ever wondered how to partake in some of those iPod troubleshooting tutorials or you're just curious as to what your little while music player can do, head over to Command-Tab for the only button resource you need for getting under your iPod's hood.