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ChangeWave survey shows a bump for business Mac purchase plans

Keeping an eye out to the we-think-we-hope imminent economic recovery in the US, survey purveyor ChangeWave is seeing a bit of an bump in anticipated overall corporate PC purchases; in particular, the Mac-buying numbers are up. This month, 9% of responders say they expect their companies to buy Mac laptops in the next quarter, and 7% expect Mac desktop purchases -- a 1-point and 2-point uptick from the previous month's survey.

ChangeWave's methodology emphasizes the expectations of buyers, so it can drift away from the actual reality of purchasing budgets, but it does help measure the attitudes of corporate users. Separate and apart from business purchases, there's another Apple product that's resonating with personal buyers; the other ChangeWave survey published this week shows enormous consumer demand for the iPhone 3GS, with 44% of the respondents who plan to buy a smartphone in the next 90 days expecting to buy themselves an iPhone.

[via Ars Technica]

Filed under: Analysis / Opinion, Apple Financial

Survey: Apple riding high on news of economic woes

A survey by ChangeWave says Apple is looking ahead to record sales for Macs, which smiles in the face of further declines in U.S. consumer spending. The survey polled 4,416 people between August 4 and August 12.

If the poll is any indication, Apple will do well in the next three months, with 34 percent of respondents planning on buying a new Mac laptop, and 30 percent planning on buying a new Mac desktop. It's unclear how many of those overlap (that is, people who want to buy both). That's a modest uptick since last month -- two percent more for laptops and three percent more for desktops.

Compare that to general consumer electronics spending: 15 percent said they'd spend more over the next three months, while 34 percent said they'd spend less. That's almost unchanged since last month, but 13 points lower since August last year.

Also in the survey, 17 percent of the respondents (who own an iPhone 3G) are now more likely to buy a Mac in the future; one percent said they were less likely.

[Via MacsimumNews.]

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