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chuck posts

Filed under: Humor, Odds and ends, Apple

We've got a sub for that...

In the UK, iPhone and iPod touch users who are used to hearing Apple's "there's an app for that" tagline in advertisements are now doing a double-take when they go to their nearby Subway sandwich shop.

Sharp-eyed TUAW reader Welby McRoberts was accompanying some buddies to Subway for lunch when he noticed that things seemed a little too familiar. As you can see in the photos from Welby's blog that are also in the gallery below, Subway UK is using the similar phrase "We've got a sub for that" in their in-store signage and on employee shirts.

McRoberts notes that "It appears that subway are imitating Apple's "there's an app for that". It turns out that this campaign has been done by McCann Erickson and is a 'light-hearted' campaign complete with UK TV adverts. The phrase Imitation is the sincerest form of flattery comes to mind."

There's no word on whether this campaign will migrate to any of the other 90 countries with Subway franchisees, or if Apple is going to refer to the fabled iTablet as a "Five-Hundred Dollar Foot Long." Chuck and the CIA should be very happy with this new campaign!

Filed under: Steve Jobs, Found Footage

Steve Jobs impersonators take over NBC on Chuck and 30 Rock

It seems that Hollywood is beginning to miss Steve Jobs almost as much as we are. This is especially true for two of NBC's hit comedy shows; "30 Rock" and "Chuck." Both were new this week and overflowing with appreciation for Stevie J.

For most Apple fans it is easy to spot when many TV shows and movies feature Apple gear. The most recent episodes of "30 Rock" and "Chuck," however, go above and beyond featuring a shameless homage to the man himself, Steve Jobs -- in 30 Rock's case, doing a great take on a worldchanging Apple announcement from the not-too-distant past. I won't get into the details of the episodes themselves but I have posted the clips after the break. In case you missed it, both episodes online over at Hulu.

Thanks to everyone who sent this in.

[via Gizmodo and Crunchgear]

Continue readingSteve Jobs impersonators take over NBC on Chuck and 30 Rock

Filed under: Humor, Video, Odds and ends, Found Footage

Does Morgan have a Zune? One guess.

Any fan of NBC's geek-centric espionage comedy Chuck knows that there's a healthy helping of Apple tech all over the show, going back to the very first episode. Despite the heavy product placement volume, relatively few Apple fanboy lines make it into the scripts; after all, these folks work at Best BuyMore, which probably sells a lot of HP and Dell gear.

This week, however, a not-so-subtle dig at Microsoft's music player
found its way into the episode's closing scenes. Chuck's sidekick Morgan -- not the coolest cat in the junkyard -- jokes that he has a Zune, and then goes off to get his iPod to help Chuck save the world. Nice work if you can get it. The segment is viewable to US residents via this Hulu link.

If you notice other ficitional characters praising Apple and dissing the competition, be sure to let us know via our tips page or Twitter replies. You can also grab screenshots of your favorite Apple gear product placement moments and tag them for our appleontv Flickr pool.

Thanks Mike

[hat tip to When Will Apple for multiple versions of the video clip]

Filed under: iTS, iTunes, Apple History

Original Mac appears in Season 2 of "Chuck"


If you downloaded the freebie episode of the week from iTunes, then chances are you saw some vintage Apple hardware. That's because episode 1 of Chuck's second season features one of the original Macs in it. It's kinda funny that they're supposed to be building a new system to take over Chuck's job, but they use some really old hardware (at least it's a Mac). Still, this is consistent with last year's premiere, which featured a Mac Plus at the core of the CIA system.

We won't spoil the episode ending, but it involves the Mac blowing up (just sayin'). This is, however, an awesome start to another season of Chuck.

It is ironic that most of the computers in the show are Macs ... despite the fact that it airs on NBC. Get this free episode while you still can! It's definitely worth a watch.

Thanks to everyone who sent this in!

Filed under: Apple Corporate, iTS, iTunes

New NBC shows are in iTunes Store (sort of)

Update: As our commenters have pointed out, the two premieres now appearing in the iTunes store -- although broadcast by NBC in the US -- are actually produced by other studios such as Fox and Warner Brothers. Since the online distribution rights are separate from the broadcast rights, it would seem that the content owners are more than happy to have their shows sold in iTunes. Unfortunately for fans of Heroes, Law & Order, The Office and 30 Rock, all those shows are produced by NBC/Universal and they are, as expected, not updating with the current season's content.

Original post: When NBC announced their intention to pull their content from the US iTunes Store by December, Apple promised to make that happen much sooner:

"Apple has decided to not offer NBC TV shows for the upcoming television season beginning in September."

A few hours later, NBC stated that their new shows will be available in the US iTunes Store. Today, I found Journeyman [iTunes link] and Chuck [iTunes link], two brand new shows, ready to go. I bet other hits like My Name is Earl and The Office, which premiere on Thursday night, will also be posted.

Why? I imagine a boardroom conversation that sounded something like this:
  • NBC Exec. A: Heh. We showed them. We'll make a bundle on the new stuff and then, bam! We slam the door in December. Cha-ching!
  • NBC Exec. B: Um, sir? They're going to pull all of our stuff immediately. No new shows.
  • NBC Exec. A: *Wilhelm scream* B-But, they can't do that.
  • NBC Exec. B: It's done, sir.
  • NBC Exec. A: Damn. Get Jobs on the phone.
Thanks to everyone who sent this in.

Filed under: Video, Odds and ends

NBC's Chuck is very Mac-heavy



I'm not sure what happened to the memo from top NBC brass, after the iTunes negotiations broke down, saying that Apple was firma non grata... but it clearly didn't make it to the Warner Bros. production offices of Chuck in time to excise all the Mac gear from the geek-themed spy comedy's pilot episode. The corporate rage may have found some outlet, however, in the sheer destructive energy expended on the show's poor, defenseless Macs. Even the presence of a nasty Windows virus (the kind that causes laptops to emit smoke and sparks!) as a plot point doesn't make up for the carnage.

There's the protagonist's doomed home machine, a G5 tower with a convenient sticker over the side logo -- which a) must be a lot lighter than a production model, seeing how it got tossed about; and b) suffers a grim fate as a gravity-test victim/close-combat weapon -- and earlier, there's another Mac that makes a key appearance in the opening sequence before getting blown to smithereens. (OK, seriously now, the CIA and NSA keep all their classified information -- all of it -- on one lonely Mac Plus? I sincerely doubt it.)

You can review the carnage at NBC's full-episode playback page; the Mac Plus detonation is in the first four minutes, and the G5 breakdown is at about 16 minutes in. Too bad you can't watch it on your iPhone, unless of course you EyeTV'ed it last night. Also spotted during this week's premieres: Emmy-nominee Doogie Neil Patrick Harris sporting an iPhone on How I Met Your Mother, an iPhone in the time-traveling toolkit of Journeyman star Kevin McKidd (more on this later), and another iPhone gag on the Simpsons season premiere. It's looking like a good year for Apple on TV; send us your spotter reports in the comments, or add your sightings to our "appleontv" Flickr pool.

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