
It must be nice to be Evernote CEO Phil Libin right now. His company's product / service,
Evernote, is about to break 2 million customers, they're past the days of initial development and beta testing, and the future is looking bright.
I had a chance to chat with Mr. Libin last Friday about
Evernote, the service that acts as a cloud-based repository for all of the information in your life. Last year during the closed beta test of the service, TUAW's
Brett Terpstra interviewed Libin, who called Evernote "universal human memory extension." Whatever information you want to put into the Evernote cloud -- text, photos, voice memos -- is available for searching and viewing from your Mac, PC, or iPhone. Handwritten or printed text runs through a recognition routine that makes it searchable text, something that I've found incredibly useful when storing my business cards in Evernote. You can send web pages to Evernote from
Firefox with the click of a button, or
tweet notes to Evernote by addressing them to @myEN.
Libin ran me through a short history of Evernote, mentioning that many of the first reviews and discussions of it were provided by TUAW. The Mac app and the service began a closed beta in February, 2008, moving to an open beta in June of that year. As Libin noted, "We never really told anyone when we came out of beta; we just gradually removed the word 'beta' from the site and the software." Since then, Evernote has signed up almost 2 million users.
When I asked Libin if Evernote was meeting the company's expectations in terms of growth, he replied that "we're right where we thought we'd be now." In terms of the present and near future, there's a lot going on. Localized versions of Evernote will be available by the end of 2009 for several European countries, with a Japanese localized version on tap for early 2010. Libin noted that "the Japanese market is huge! Evernote is listed in many Japanese magazines, half of our Twitter traffic is in Japanese, and we're even thinking about opening an office in Japan."
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