Instore Articles on TUAW - The Unofficial Apple Weblog

Retrevo Study: Shoppers seek tablets on Black Friday

by Mike Schramm (Nov 18th, 2011)

The latest consumer study from Retrevo has tablet computers sitting atop the list of items people will seek out on Black Friday, with the iPad at the top. The Kindle Fire is also a target, as are HDTVs, laptops, the iPhone and other smartphones. We've already seen that the iPad is supposed to ...

Starbucks launching augmented reality Cup Magic app for the holidays

by Mike Schramm (Nov 8th, 2011)

Starbucks is going to kick off the holiday season with a special app for iPhone and Android devices that will interact with art on holiday cups at the popular coffee shops around the world. You can see the app in action in the video below. As you can see, it's not really so functional as just a ...

iPads at TJ Maxx were bought at retail

by Mike Schramm (Nov 22nd, 2010)

Just in case you missed it, here's a resolution to the whole question of where those iPads at TJ Maxx came from. A high tech tablet isn't really the usual fare for the discount clothing retailer, and Steve Jobs himself confirmed that the chain wasn't an "authorized reseller" of Apple's magical, ...

Apple to show off THQ's De Blob at Apple Stores

by Mike Schramm (Oct 4th, 2008)

The good folks at THQ just dropped us a note that they've signed a pretty big deal with Apple -- their game, De Blob, which I played at E3 and previewed for Joystiq (and talked with the creator for TUAW), will be installed on in-store iPhones as a demo game. They say that the game's use of the ...