Listing Articles on TUAW - The Unofficial Apple Weblog

Apple looking to hire iBookstore marketing manager

by Mike Schramm (Aug 30th, 2010)

Apple has posted a new job listing looking for a marketing manager specifically for the iBookstore. The listing seeks an experienced business marketer "to drive awareness and sales of iBooks through co-marketing programs with publishers and authors, strategic partnerships, and via online and direct ...

iTunes now segregates apps that are optimized for iPad and iPhone

by Michael Grothaus (Apr 1st, 2010)

We posted a short while ago that iPad apps are now in the App Store. An interesting feature we just discovered is that iTunes now splits your downloaded apps in the Apps library in the iTunes source list. Any iPhone app specifically optimized for the iPad is now segregated into its own category. In ...

Macmillan trying to sell readers 'hardcover' ebooks

by TJ Luoma (Mar 2nd, 2010)

John Siracusa drew my attention to an article by Macmillan CEO John Sargent on the agency model, availability and price, in which he says that the company actually plans to keep their hardcover/paperback separation even while selling ebooks. While new hardcover ebooks will sell for $14.99 and ...

Apple makes a nice jump on the Fortune 500

by Mike Schramm (Apr 21st, 2008)

Apple's headed straight to the top with a bullet -- they went from 159 to 121 in last year's Fortune 500 ranking, and this year, they've pushed their way up to 103. On the list of the "20 most profitable tech companies," they are solidly at number eight -- Fortune says that the introduction of the ...