Skip to Content

Submit your nominations for the Luxist Awards' Best in Decor
AOL Tech

mac users posts

Filed under: Analysis / Opinion, Cult of Mac

The Street: "Mac Owners Are Snobs"

According to a recent The Street video, they say that Mac users are "snobs." The video, which is based on research by Mindset Media says that Mac owners are more likely:
  • to be perfectionists
  • to use notebooks
  • to use teeth whitening products
  • to drive station wagons
  • to pay for downloaded music
  • to go to Starbucks
  • care about "green" products and the environment
  • to own a hybrid car
  • and last but not least ... to buy 5 pairs of sneakers in a year
I don't know about you, but I cannot remember the last time I have owned (or least bought) five pairs of sneakers in one year's time. I must agree with the downloading music, going to Starbucks, and the green products. The research also showed that Mac users are more likely to be liberals. In my opinion, this research does seem a little slanted, as my experience has been the opposite (as far as being "snobby" goes). What do you think?

[via Insanely Great Mac]

Filed under: Analysis / Opinion, Hardware, OS, Switchers, Apple

MetaFacts report finds that AAPL popular with the AARP crowd

According to MetaFacts 2006 Home PC Brand Profile Report, 46% of Apple's base is over the age of 55, compared with 25.2% of other platforms. The Home PC Brand Profile Report is "one of a series of summary reports on specific topics based on the results of MetaFacts' 2006 Technology User Profile (TUP) study, which reveal the changing patterns of technology adoption and use in American households and businesses."

Dan Ness of MetaFacts says "Apple can claim long-time loyalists, but its future among the young technoliterati is an interesting dynamic, with a higher-than-average share of US home's primary PC users falling into this age group."

I say "With age, comes wisdom."

Other interesting tidbits in the report include the fact that Apple users are buying more portables than desktops, even as their primary home computer, which isn't as surprising as it used to be. Why tether yourself to a desk when the couch is so much more comfy?

All you have to do now is teach Grandma that the Internet and the application used to browse the Internet are not one and the same and you'll both be set.

Tip of the Day

To get an instant map to any address, just go to your Address Book and right click on the address field of any one of your contacts and select "Map Of." The address will then be revealed in Google Maps on Safari. You can do the same if a data detector determines there is an address in an e-mail in Mail.


Follow us on Twitter!
 TUAW [Cafepress]

Featured Galleries

DNC Macs
Macworld 2008 Keynote
Macworld 2008 Build-up
Google Earth for iPhone
Podcaster
Storyist 2.0
AT&T Navigator Road Test
Bento for iPhone 1.0
Scrabble for iPhone
Tom Bihn Checkpoint Flyer Briefcase
Apple Vanity Plates
Apple booth Macworld 07
WorldVoice Radio
Quickoffice for iPhone 1.1.1
Daylite 3.9 Review
DiscPainter
Mariner Calc for iPhone
2009CupertinoBus
Crash Bandicoot Nitro Kart 3D
MLB.com At Bat 2009
Macworld Expo 2007 show floor

 

More Apple Analysis

AOL Radio TUAW on Stitcher