Market-share Articles on TUAW - The Unofficial Apple Weblog

Apple taking mobile ad share from Google, Yahoo, should have 21% by year end

by Mike Schramm (Sep 27th, 2010)

Apple's iAd service is a relative newcomer to the mobile ads industry, which is probably why it's completely falling apart. No, sorry Carol, we're kidding -- Apple's service is doing extremely well, and it's already threatening established mobile advertising services like Google and Yahoo!. IDC ...

Apple market share climbs to 6.8% in Europe

by Mike Schramm (May 27th, 2010)

Hardmac is reporting that Apple's market share in Europe has risen to 6.8%. That's not quite as high as the around 10% share for computers in the US, but it is a full two percentage points higher than it was last year. Windows still dominates in the EU, with 92% of all computers running some ...

Apple market share drops slightly in the past year

by Mike Schramm (Apr 16th, 2009)

Don't look now, but Apple's slow market share incline may have just turned into a slow decline. Not only does a new report by research and advisory company Gartner, Inc say that Apple's market share in the US slipped just a little bit over the past year (from 7.5), but that as you can see above, ...

Analysts: Macs will continue to take market share from PCs

by Mike Schramm (Jun 27th, 2008)

Are you sitting down for this one? Good. Here goes: Apple is going to keep taking market share from "traditional PCs." I know, it's a real shocker. But so says Zacks Investment Research (which is not, apparently, run by a dude named Zack as you'd think). They say that consumers are enjoying Apple's ...

Buy an ad here