Morgan Stanley analysts yesterday cut AAPL's price target to $95, mostly citing the weak economy. They said that despite price cuts, extreme interest in the iPhone, Mac users' high satisfaction, and marketshare momentum for Mac sales, the quarter will be slow for Apple.

Blog Notable Calls said it wouldn't have been surprised if AAPL slipped by five points yesterday, but instead the stock gained 34 cents a share before the closing bell.

On a brighter note, Kaufman Bros. analyst Shaw Wu sees promise in iPhone gift cards, according to Fortune's Apple 2.0 blog. As with any gift card, Apple collects revenue from the customer up front. However, Apple can't report the revenue until the phone is activated, which will likely be during the first quarter of next year.

Wu anticipates Apple will sell 6 million iPhone handsets during the company's fiscal Q1 2009, which includes October, November and December 2008. Morgan Stanley analyst Kathryn Huberty thinks Apple will sell only 4 million that same quarter.

In the same Apple 2.0 story, Philip Elmer-DeWitt notes that Piper Jaffray's Gene Munster looked at how many units Walmart might sell, after pricing details leaked on Monday. He conjectures that each Walmart store could sell 1,284 iPhones in 2009, accounting for nearly 10 percent of Apple's worldwide iPhone sales.

AAPL was up by $2.50 or so in midday trading.

Bad day for Big Rainbow: RBC Capital's Mike Abramsky and Morgan Stanley's Kathryn Huberty cut their ratings and price targets on Apple stock, both citing weakness in consumer spending on PCs.

AAPL was down 17.38 at 110.86 (-13.58%) as of this writing: a 20-minute-delayed chart is above.

Abramsky's price target on AAPL shares is now $140 (down from $200), while Huberty's is lower at $115 (down from $178). Huberty also notes Apple will struggle because the company "does not play" in the sub-$1,000 laptop market.

In a slim bit of good news, Abramsky raised his estimate of the number of iPhone units sold during the fourth quarter to six million, up from five.

AAPL's price during the trading day has been its lowest in over a year.

Widely-read Piper Jaffray analyst Gene Munster is revising his prior estimate for the quarter ending a week from Tuesday, and his outlook is even rosier than before.

Instead of 4.1 million iPhone 3Gs, Munster expects Apple will sell 5 million of the handsets. Likewise, he's revising his estimates for Mac sales up by 300,000 units, and iPod sales up by 200,000 units.

If he's right, it will mean Apple will have sold 7.4 million iPhones so far this year. That puts Apple well on track to meet its own prediction of selling 10 million handsets for calendar year 2008.

On the other hand, we have Morgan Stanley, who cut price targets for nine hardware companies, including Apple. Morgan cited a "fragile consumer," slower overall spending, and a stronger dollar (the last of which impacts sales abroad for U.S. companies).

This comes after a weak August for Mac sales, which -- in context -- only means that Apple's numbers didn't grow quite as fast as they did in prior months. They still sold 23 percent more Mac units than August 2007, but that was sharply lower than July 2008's 43 percent increase over July 2007.

[Via Fortune, Silicon Alley Insider, and 24/7 Wall St.]

Thanks, Robert!