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Tag: names

Decoding Apple's naming rules

Apple's naming style for its products may seem silly at times -- the iPhone 5, for example, if it is even called that, will actually only be the second iPhone granted a numerical moniker, after the iPhone 4. Now there's actually a way to put a real, concrete formula on Apple's naming schemes, a...

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Game Center terms of service updated, real names shared on invitation

Apple has quietly tweaked the Game Center terms of service to add in the rule that whenever you first invite a friend to join your friends list in the gaming social network app, your real first and last names (as entered in your iTunes account) are shown to them. You still use a nickname as a full ...

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iPad games leak out, include Plants vs. Zombies HD and Worms HD

Whoops -- somebody at Apple accidentally jumped the gun on sending a few iPad titles to the App Store. A few HD titles have snuck into iTunes' web interface a little early, and while we already knew that some of them were on the way to the iPad (Flight Control HD has already been announced, and NBA...

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Apple seizes 16 domain names from squatter

Apple dropped the hammer on a domain squatter the other day, reclaiming sixteen different domain names in one fell swoop. The company filed a complaint a while back against a guy named Daniel Bijan, who didn't bother to fight his case at all (not that he has one), and the result earlier this week g...

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An interview with the man behind the name "iMac"

This is a cool interview over at Cult of Mac -- you've heard of Steve Jobs of course, you know who Jonathan Ive is, you might have heard of Rob Janoff, but do you know Ken Segall's name? He's a former creative director from TBWA\Chiat\Day, and he has two claims to Apple fame: he worked on the "Think...

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TUAW at E3: Real Tennis 2009

The last preview we've got for you from E3 last week isn't really a preview -- Real Tennis 2009 was the first game due out from Gameloft that we played in their party bus outside the Los Angeles Convention Center, and sure enough, it's out right now in the App Store for $4.99 (all of the games we ...

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Talkcast reminder: 10pm ET this evening with special guest Alykhan Jetha of Marketcircle

Our weekly interactive podcast goes live on the air tonight at 10pm Eastern time over on the Talkshoe page, so if you're around and ready to talk some Unofficial Apple Weblog news with us, please come by and join in. I'll be hosting this evening, and Dave Caolo will be along for the ride with us, as...

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Apple Support doc: Mac maintenance Quick Assist

Apple has released a "Mac Maintenance Quick Assist" support document that is more or less a 10-step guide aimed at beginners for taking care of their Mac, both inside and out. These steps include good, basic practices such as using relevant names for files instead of "DSC_00001.jpg," while also reco...

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On marketing, and a thanks to Apple's department

While chatting with my brother this afternoon about (what else) this whole Boot Camp thing and its ramifications, he brought up a great point concerning Apple's marketing and a good choice they made with this new software: They didn't call it "iBoot." Bonus points for not calling it "...

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Survey: what will Intel-iBooks be called?

So now that we know Apple has changed the naming scheme of their PowerBook line to MacBook Pro, the question begs to be answered: what will the iBooks be called once they get Intel Inside Leap Ahead? Will the name shift to iMacBook? MacBook mini? Something else? Post your thoughts, and lets have so...

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