UPDATE 2: Be sure to read Engadget's analysis of what appears to be a non-event here.

Apple is apparently getting hot and bothered over Australian/New Zealand supermarket chain Woolworths' new logo. Woolworths insists the logo is merely a stylized "W," but Apple's copyright lawyers aren't buying it. They're trying to knock down Woolworths' copyright application for the logo by claiming it violates Apple's intellectual property.

Apparently, according to trademark lawyer Trevor Choy, Apple does this fairly often, trying to make sure that some other company's branding can't be mistaken for its iconic logo.

I'll admit that at first glance the logos look similar (to me, anyway – my ex-graphic designer wife doesn't agree). Even so, it seems kind of a stretch to assume anyone is going to confuse Woolworths, a supermarket chain based only in Australia and New Zealand that mostly sells, you know, food, with Apple, a worldwide company that sells computers. Trust me, I shop at the Woolworths here in Palmerston North every week; it's a decent grocer, but nobody's going to wander in there looking for a MacBook Pro.

What do you think? Does Apple have a case here? Or is it sort of ridiculous for Apple to claim that anything roundish with a leaf on top endangers its trademark? Sound off in the comments.

UPDATE: A couple of points we should clear up on this post. First, Apple is not, in fact, the aggressor in this case. No one is, really. It is a trademark action, and as far as we know it has NOT become a lawsuit. It appears to be a part of the trademark process as it happens down under. Apple is free to object, and since Woolworths is attempting to register their mark across a huge range of products (like computers), they are practically obligated to do so. We'll keep an eye out for any interesting developments, however. - Ed.

A few days ago, I learned of a new law coming out in Australia that's set to ban cell phone GPS usage while driving. I criticized the Aussie government's approach and noted that while New Zealand had a similar forthcoming law, at least NZ's government was sensible enough not to pursue the cell phone usage ban to the same extent seen in Australia's case.

Sadly, for most of Monday the NZ government had me eating crow, because they temporarily decided to emulate the Aussie rules and amend the new cell phone usage law: according to New Zealand's Transport Ministry, after November 1, New Zealand would ban all use of cellular phones other than using the phone as a hands-free headset to make calls. This would have included using the iPhone as a GPS, and could even potentially have been interpreted to ban using the iPhone as an iPod hooked to the car stereo!

This out-of-the-blue recast of the law had many Kiwi iPhone users fuming, including me, and iPhonewzealand set up an online petition protesting this law. I didn't expect an online petition to have much (if any) impact, so I really hoped some more organized, legitimate form of protest formed before this law took effect.

I was very pleasantly surprised to learn that common sense walks the halls of the NZ government, as the Ministry of Transport's Press Secretary has clarified the Ministry's position:

It is not the intent of the rule to make it illegal for motorists to use the satellite navigation or music functions of their cell phones, provided these are mounted in the vehicle and are manipulated infrequently.

The rule has been clarified to keep its focus where it should be: on discouraging motorists from using handheld cellphones to talk or text while driving.

I've got to say, I'm pretty shocked by this ruling for two reasons: that it came out so quickly (less than a day after the first article claiming the GPS ban would go into effect), and that it came down on the side of common sense. It's not often that any government does something that puts a smile on my face, but it definitely happened today.

Live in Australia? Have an iPhone? Do you use the iPhone's built-in Maps app, Navigon, or TomTom [iTunes links] to navigate? If you answered yes to all three of those questions, then I have some bad news for you: under the Australian Road Rule 8th Amendment, all use of the iPhone in your car is soon to be banned unless you buy a cradle for it, including using it as a GPS navigator.

An article from the Sydney Morning Herald initially makes it sound as though you won't be able to use such apps at all, especially after reading this quote from a spokesperson for VicRoads, the traffic authority for the Australian state of Victoria: "A phone will only be allowed to be used for its primary purpose. If it's a phone, it's a phone." But once you read farther down the article states, "Drivers will only be able to use mobile phones if they are placed in purpose-made cradles and operation is entirely hands-free." The language of the amendment itself also supports that interpretation.

So it's not the end of the road for iPhone nav apps in Australia, but if you want to continue using your iPhone for said purpose, you'd better go buy a cradle for it, because the fine for getting caught using your iPhone in the car without one is heinously expensive: AU$234! Even TomTom's iPhone cradle doesn't cost that much.

So far the new rule is only confirmed to be rolling out in Victoria, and not until November 9. But don't be surprised if other states and territories follow suit afterward.

New Zealand has a similar cellphone ban coming on November 1, but the NZ proposal is less draconian than the Australian version: the fine is only NZ$80, and the language in the proposal focuses on use of mobile phones for talking and texting, without making any mention of GPS or other uses.

The Australian law seems a bit of an overreach, but I fully support New Zealand's upcoming ban on talking and texting while driving (especially texting – I can't fathom why anyone would think it's okay to text and drive at the same time). I can't speak for Australia's roads, but the roads in New Zealand definitely require one's full attention. The iPhone in particular requires a lot of visual focus in order to use it as a phone unless you have a handsfree setup, and that kind of distraction from the task of driving could potentially lead to a fatal crash on our narrow, winding roads.

Of course there's a question of just how enforceable these laws will be in either country. Unless you're holding the phone up to the side of your head or using it at night, it's unlikely that a passing police car is going to see that your eyes are focused on what's in your hand rather than what's on the road. That's where common sense has to step in: is that phone call from your boss important enough to risk flying off the road? Probably not.

Thanks to reader Brian Rayner for sending this one in.

So, how's everybody enjoying Snow Leopard? Good stuff, isn't it? Gotta love those new Exposé options in the Dock, and all that saved hard drive space, and the faster if slightly quirkier performance... isn't it, um... great?

Argh. I can't keep up the charade anymore. I know nothing about the Snow Leopard experience other than what other people have told me, because it's not available in New Zealand yet (at least not outside of Auckland). And I'm not happy about it. And I'm going to rant... now.

In July of 2008, the Apple-loving (and Apple-hating) world's eyes locked onto a small, isolated nation in the South Pacific: New Zealand, home to 40 million sheep and a few hundred otherwise perfectly normal human beings dressed as hobbits. Why so much attention on New Zealand? Because of all the countries getting the iPhone 3G, New Zealand was getting it first thanks to its location just west of the International Date Line.

The logistics involved in a rolling launch across most of the world must have been staggeringly complex, but with a few bumps here and there, Apple pulled it off. The launch of the iPhone 3G was a success not just in New Zealand, but worldwide.

That led me to believe that something similar would happen for the launch of Snow Leopard. After all, if Apple could pull off launching the iPhone 3G in so many countries on the same day, it ought to be a simple matter to do the same thing with a much smaller and simpler product. I mean, it's got to be harder to coordinate the launch of a big ol' phone compared to what's essentially just a plastic disk in a box, right? Right...?

Well, not so much. Apple has fumbled the NZ launch of Snow Leopard like a wide receiver wearing butter-coated gloves. Plus the receiver is blind. Also, he doesn't know how to play football.

When Apple announced the 3GS with all its whiz-bang new features, honestly the only thing I cared about was the increase in capacity. Everything else was just a bonus. I had my bank account all primed and ready to buy the thing as soon as it came out down here in New Zealand, but I was also keeping a wary eye on the NZ telcos to see what sort of blech they'd bring to the situation. Well, the blech they've brought is bad enough that I'm not buying a 3GS any time soon.

I looked forward to the release of the iPhone 3GS in New Zealand with a mixture of excitement and trepidation. Excitement, because it would be nice to finally own an iPhone that can hold all of the music I actually listen to (16 GB just doesn't cut it). Trepidation, because as I made clear in an earlier post, the NZ telcos don't make buying an iPhone a cheap proposition.

The more time passed without any major announcements from either of the main NZ telcos, the more I knew their plans would suck. Vodafone already sold the 3G down here, so they were in a position to do pretty much whatever they wanted to the prices. Telecom was supposedly in "deep negotiations" with Apple to sell the iPhone in New Zealand, but the days stretched into weeks without any official word.

Traditionally, Apple has kept the prices of new products either the same or slightly lower when refreshing product lines like the iPod or iPhone. Many worldwide telcos have followed suit; in fact, across the Tasman Sea, Vodafone Australia offers a free iPhone when you sign up to a two-year plan.

Pretty much the most I was hoping for from the NZ telcos was that they'd keep their plan prices the same. I got my wish, sort of.

While I trashed Vodafone NZ's pricing in a previous post, in at least one way it's far ahead of U.S. telco giant AT&T: internet tethering using the iPhone is already possible over Vodafone's network without resorting to lengthy, kludgy, and unsupported hacks. Who knows how long tethering will stay supported here, or how long it will take before Vodafone remembers to charge extra for it, but for now, tethering is go in the Southern Hemisphere.

Tethering works over both USB and Bluetooth. Using USB to tether simply requires enabling internet tethering in the iPhone's settings, then plugging the iPhone into an available USB port on your computer. The Mac will automatically recognize the tethered iPhone, and your connection will be up and running.

Bluetooth tethering obviously requires enabling Bluetooth on both your iPhone and computer, and then selecting "Connect to Network" from the Bluetooth drop-down menu. Once again, the rest of the setup is automatic -- it really doesn't get much simpler than this.

The speed of the internet connection appears to be comparable to the iPhone's standard mobile speed using USB, but Bluetooth was only about half as fast. I didn't remain tethered for long for fear of gulping down my meager monthly data cap, but for the time I used it, tethering worked with no issues whatsoever.

For my money, having tethering available in little ol' New Zealand long before the U.S. will have it puts AT&T in an even less flattering light -- while AT&T has far more users spread over a much larger area than Vodafone NZ, AT&T also has more towers and more money to pour into their infrastructure.

Any other international iPhone users managed to get tethering working on their networks? Sound off in the comments, and be sure to let us know what network you're on.

Read on for a pictorial guide to enabling tethering over Bluetooth.

In a previous post, I discussed some of the shortcomings of New Zealand's broadband infrastructure. A lot of you gave some great responses, which led me to realize that although it's certainly not world-class, NZ's broadband isn't quite as bad overall as I thought - it's just my ISP isn't the greatest in the country, and it doesn't help matters that I don't live in a major city like Auckland or Wellington. When we first got here last July, we were kind of bewildered by pretty much everything (moving to a new country will do that to you), so we signed up for what seemed to be the best value for our money at the time. This turned out to entail a one-year commitment to Vodafone. Well, as it turns out, Vodafone NZ's broadband plans kind of stink compared to some other offerings people brought up, so we'll be ditching them for something better as soon as that commitment is over next month.

With my iPhone, however, I don't have the option of giving Vodafone the heave-ho for at least another 20 months. In fact, right now if you want to buy an iPhone in New Zealand, unless you're willing to jump through a lot of hoops and pay a lot more money, Vodafone is pretty much the only horse in town.

While some Kiwi commenters pointed out that broadband here isn't necessarily as terrible as I made it out to be, one thing they all agreed on was that the mobile phone pricing here is just barely short of criminal. No, let's not mince words: it is criminal. New Zealanders pay some of the highest mobile rates in the world, both for plans and for handsets. What we get for our money down here is pretty astonishing, and not in a good way.

Last year, after years of planning, my wife and I left the United States and moved to New Zealand. Moving to the other side of the world has meant adjusting to an entirely different geography and culture. Driving on the left, the "reversed" seasons, the completely unfamiliar constellations and upside-down face of the moon, and having everything expressed in metric are ever-present reminders of just how much life has changed for us since leaving the U.S.

Another thing that's changed is our internet situation, and some of the changes have been big enough that it's profoundly affected our computing habits.

In the U.S. we had a fairly decent internet connection, especially for the Cleveland market: a 5 Mbps download speed, 768 Kbps upload, all delivered over the same cable line that delivered our television service. That internet connection, plus basic cable and a DVR, cost us a little over US$100 per month.

In New Zealand, the broadband landscape is completely different, and it's forced us to completely adjust our usage patterns.

According to a recent Norton Online Living Report (links to NZ Herald) commissioned by Symantec, New Zealanders spend an average of only 12.7 hours online per week, compared to a global average of 23.6 hours. Analysts are unsure why New Zealand lags so much in internet usage compared to the rest of the developed world, but after nearly a year of sampling the best they have to offer down here, I'm not at all surprised.

They may be first to see the sun, but they've been waiting quite a while for movie rentals and purchases from the iTunes store -- now that patience has paid off, as movies have now arrived in a land down under. Aussie and Kiwi iTunes users can purchase and rent movies to their hearts' content. New releases on DVD will premiere day-and-date on the iTunes store at the same time as they're on sale in physical form in the two new countries of service.

iTunes movie purchases in Australia will kick off the price tier at A$9.99 for catalog titles, A$17.99 for recent releases and A$24.99 for new releases; rentals will be A$3.99 for library title rentals and A$5.99 for new releases. iTunes movies in New Zealand start at NZ$9.99 for catalog title purchases, NZ$17.99 for recent releases and NZ$24.99 for new releases, rentals are NZ$4.99 for library titles / NZ$6.99 for new releases. As in the US store, getting the high-def version costs an additional dollar. Rentals can be held for 30 days before you start watching and then you have 48 hours to finish (a whole day longer than US customers? Must be the International Date Line).

Thanks to everyone who sent this in

At the most recent World Wide Developer's Conference, Steve Jobs listed the countries that will see iPhone availability once the 3G model is released. As we approach the big day, more retailers are announcing their plans.

This week, Vodafone announced details of the New Zealand launch. Specifically, three Vodafone branches will host a midnight sale on Friday, July 11. Those branches are

• 171 Queen St., Auckland City
• 358 Lambton Quay, Wellington
• 681 Colombo Street Christchurch

Other stores will open with 3G iPhones on the shelves at 9:00 AM. No details on specific pricing or data plans, but Vodafone says that this page will be updated with those details later in the week.

Mark your calendars. Next Wednesday, 13 December, is the Apple one-day shopping event for New Zealand, the apparent "Black Wednesday" for the new Apple store. Details are still quite sparse, although you can visit the promo page that's been set up to get a rough idea about the event.

It looks like many items will have free shipping and it can only be hoped that prices are reduced enough to make Renaissance blush in shame.

Thanks Graham

After tons of rumors and speculation, the New Zealand iTunes store debuted today. The online store offers over two million songs, with individual tracks priced at NZ$1.79, music videos at NZ$3.59 and many albums at NZ$17.99. Many New Zealand artists are featured exclusively in the New Zealand store, including Fat Freddy's Drop, Brooke Fraser, Tim Finn, The Datsuns and Bic Runga as well as extensive catalogues from New Zealand greats including Shihad, Crowded House, The Black Seeds, Breaks Co-Op, Elemeno P and Dei Hamo.

The New Zealand Herald reports that locals are looking forward to the anticipated opening of iTunes New Zealand. It's been a long time coming. Rumors about iTunesNZ have been floating around for nearly three years without the appearance of an actual storefront. Insiders in the NZ music industry report that local labels are now in active negotiations with Apple and that the new storefront may appear before the end of the year.

Thanks Al.

Like Tim Gaden over at Hawk Wings, I too love Mac OS X's highly underrated Services menu, and Robert Stainsby has released a very handy addition to it: MappingService. This clever service allows you to select an address from any application, say a website, a document or an IM, and simply chose 'Map' from your Services menu to generate a map in any one of three mapping services: Google Maps (of course), ZoomIn Australia or ZoomIn New Zealand.

MappingService is known to work on 10.4.6 and might possibly work on earlier versions of Mac OS X. It is open source software released under the BSD license, and Robert is accepting donations for his fine work.