Npd Articles on TUAW - The Unofficial Apple Weblog

NPD: Mobile accounts for half of digital game downloads

by Mike Schramm (May 9th, 2011)

NPD has released a report that cites mobile games as a big driver for digital downloads overall. Digital game consumption has been growing in leaps and bounds lately, and according to the latest report, nearly half of all of those digital game downloads come from mobile game platforms, of ...

NPD: Mac sales up 47% in March

by Mike Schramm (Apr 18th, 2011)

The numbers are out on NPD's March report for computer sales, and our favorite Apple analyst, Piper Jaffray's Gene Munster, said MacBook Pro sales continued to drive Mac sales overall, boosting them up to a 47 percent year-over-year-growth. Munster says that despite an overall drop in the amount ...

Apple takes 4 percent of US digital video market, Netflix reigns

by Dana Franklin (Mar 15th, 2011)

The NPD Group crowned Netflix the heavyweight champion of digital, video-on-demand services in a statement released earlier today. Between January 2011 and February 2011, Netflix accounted for 61 percent of all movies downloaded or streamed over the internet or offered on-demand through a cable ...

Munster: Mac sales up 20 percent this year

by Chris Ward (Feb 23rd, 2011)

Apple's Mac sales are up 20 percent year-over-year and on target to meet expected sales of 3.6 million units in the March quarter, according to new domestic sales data from the NPD Group. Piper Jaffray analyst Gene Munster revealed the figures, and he says that he believes early numbers from the ...

iPod classic still the 5th most popular US MP3 player

by Mike Schramm (Feb 9th, 2011)

Speculation has been poking around lately that the iPod classic's time is not long for this world, but before you start etching out the gravestone, take a look at these recent sales rankings from the NPD Group. According to the numbers, the iPod classic is still the fifth most popular MP3 player in ...

Apple could sell record-breaking 4.3 million Macs this holiday

by Michael Grothaus (Dec 14th, 2010)

Sometime in January Apple will hold their FY2011 Q1 earnings call, and you will be sure to hear these words: "The quarter that just ended was the best quarter in Apple's history." It's something many of us have gotten used to hearing as Apple has said it (or a derivative of it, adding "non-holiday" ...

Apple set to have a great holiday season, says Changewave

by Mike Schramm (Nov 26th, 2010)

The holiday shopping season kicked off in America with Black Friday today, and Apple should finish out the rest of 2010 with a bang. ChangeWave, a firm that covers consumer trends, has told Apple 2.0/Fortune Tech that one of its surveys has consumers leaping for laptops, specifically those made by ...

It's official: iPad now the all-time fastest-selling gadget

by Steven Sande (Oct 12th, 2010)

For those of us who are Apple fanatics, we've had a feeling that the iPad was popular. Whether it's seeing the devices pop out all over the plane on an airline flight, or having to give hundreds of demos of the iPad on a cruise ship, it's apparent that Apple's tablet is still a hot item. Now it's ...

Mac sales still up, despite iPad release

by Mike Schramm (Jul 6th, 2010)

If the iPad is going to cut away at the audience for more full-featured computers, it's not going to be the Mac audience, apparently. Even though Apple introduced a tablet earlier this year, Mac sales are still up 35%, showing that the iPad is much more a new category all to itself than a subset of ...

iPhone grew more than Android in May

by Mel Martin (Jun 1st, 2010)

At least that's the word from Net Applications, the company that measures visits to clients websites. The latest report says the iPhone not only keeps a large lead over Android, but it actually enlarged its global share last month, going from 30.4. At the same time, Android increased from 5.3. If ...

Mac sales going strong, but iPod sales down

by Chris Rawson (May 17th, 2010)

Immediately after the iPad's introduction, Piper Jaffray analyst Gene Munster predicted that the iPad would have a minimal effect on sales of the Mac. "The gadget is a premium mobile device, not a computer," Munster said. "Consumers looking for an affordable portable computer will likely stick with ...

Apple is unconcerned with NPD's smartphone report

by Mike Schramm (May 14th, 2010)

If Apple is losing any sleep over those recent smartphone numbers, it's not showing it. Their official response to the recent news that Android is selling more phones than iPhone OS could adequately be defined as: "meh." Spokeswoman Natalie Harrison says that the survey was "a very limited report," ...

Android OS pulls ahead of Apple in smartphone market

by Mel Martin (May 10th, 2010)

It's not a stunning surprise, but the Android OS has knocked Apple out of the number 2 slot and slid just behind RIM. Market Researcher NPD says first quarter sales give RIM (Blackberry) 36% of OS sales. Android has 28. These percentages are only smartphone numbers and do not include the iPod ...

Survey: Consumers are replacing other computers with iPad

by Mike Schramm (May 8th, 2010)

So, now that both versions of the iPad are out and available, it's probably time to ask the question: does a device like this replace another computer, or is it an entirely new category? Back during the announcement, Jobs was adamant that it was definitely a netbook replacement ("Netbooks aren't ...

Obvious: Apple fans who own Apple products can't wait to buy the iPad

by Mike Schramm (Mar 29th, 2010)

This is probably one for the obvious department, but we'll share it with you anyway. An NPD study released last week says that device awareness for the iPad is already very high (no duh), and that it's highest among 18-34 year old current Apple owners (double duh) with $100,000 or greater income. So ...