Paid Articles on TUAW - The Unofficial Apple Weblog

Disney introduces new 'Cranky's Story' levels for Where's My Water

by Mike Schramm (Jan 26th, 2012)

Disney has released the very first new content pack for the extremely popular Where's My Water, "Cranky's Story." It features 40 new levels for the price of 99 cents. Instead of guiding clean water to a shower head as you did in the original game, this update has you direct dirty water to Cranky's ...

Atari follows up freemium Breakout Boost with paid Breakout Boost+

by Mike Schramm (Jan 25th, 2012)

A little while back, Atari continued its releases of updated classic games for iOS with Breakout Boost, a freemium version of the classic brickbreaking game that offers updated graphics and a few new mechanics to go with them. This week Atari announced another title called Breakout: Boost+, and ...

Apple iAd minimum buy halved to $500,000

by Kelly Hodgkins (Feb 23rd, 2011)

Apple is reportedly lowering the entrance fee for its iAd platform to US$500,000, a 50 percent reduction from its launch price of $1 million. This potential reduction would benefit smaller advertisers who can now afford to get their foot in the door of this mobile advertising platform. Mark ...

Are Apple's iAds in trouble?

by Mike Schramm (Feb 10th, 2011)

I probably could have told you this one based on the anecdotal data I've heard from developers lately, but "insiders" have told MobileCrunch that Apple's iAd service isn't doing quite as well as Apple had hoped. The fill rate -- which refers to actual ad space that's filled with a paid ad -- has ...

DeNA and Rovio Mobile chat from LeWeb '10 in Paris

by Mike Schramm (Dec 9th, 2010)

Stuart Dredge over at MobileEntertainment is reporting live this week from Paris' LeWeb 2010 conference, and quite a few iPhone publishers and developers are in attendance and talking about Apple's platform and beyond. Of the most interest to us are probably the statements by Japanese publishers ...

Paid apps do better in the charts than free ones

by Mike Schramm (Jun 4th, 2010)

Recently, we've seen a big trend of apps on the App Store going free because free apps tend to garner more attention and downloads (and in-app purchases mean that there's still a possibility of making a profit down the line). However, it turns out that there is one benefit of sticking with a paid ...

Macmillan trying to sell readers 'hardcover' ebooks

by TJ Luoma (Mar 2nd, 2010)

John Siracusa drew my attention to an article by Macmillan CEO John Sargent on the agency model, availability and price, in which he says that the company actually plans to keep their hardcover/paperback separation even while selling ebooks. While new hardcover ebooks will sell for $14.99 and ...

Shazam adds Last.FM integration to iPhone apps

by Mike Schramm (Feb 16th, 2010)

Shazam is one of my favorite iPhone apps, and it was one of the first I downloaded from the App Store. Every time I'm in a store or listening to the radio and hear a song I like but don't know, I let Shazam listen. The free version is still in the store, but just recently they've also released ...

App Store loses "All Free Apps" link

by Mike Schramm (Sep 29th, 2008)

Apple's made some strange changes to the App Store lately. While the reviews change was a good one, this latest update is just confusing: they removed all of the "See all" links from the sidebar of the main App Store page, including the much-visited "All Free Apps" that many of our readers used to ...

The strange economy of the App Store

by Mike Schramm (Jul 31st, 2008)

A few App Store apps have already gotten the public browbeating for tweaking their prices, and here's another: as Johnathan notes, there's a new app on the top of the heap in the paid pile, and apparently the only reason "Units Convertor" (sic) is there is because it used to be free. We can't ...

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