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New iPod ad, now featuring silhouettes


It's been a long time since we've seen new iPod ads featuring the old silhouettes. Well, after taking a break from them, Apple has decided to release a new silhouette ad. It was shown on TV in the US today and can be seen by going to the Apple iTunes page and clicking "Watch the new ad" underneath the "Featured on iTunes" section. The music is apparently "Shut Up and Let Me Go" by UK band the Ting Tings.

Thanks for the tip, Bren.

The iPod Silhouettes: Before and After

The iPod silhouettes have become nearly as iconic as the iPod themselves. As we've previously noted, Apple's signature ad campaign has even spawned some unsavory copycats, which Apple has had to beat down. Now Rocket Studio, which apparently created the idea for Apple's ad agency TBWA/Chiat/Day, L.A., has posted a couple of sample before and after shots. It's neat to see what the original photos looked like before they were turned into silhouettes, and I think a kind of confirmation that the imagination can be more powerful than the eyes (i.e. I think the silhouettes look much cooler than the originals).

Note: the original site has already succumbed to the "Digg effect" so you might rather check out this coral cache mirror.

[Via Digg]

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