Filed under: Apple Corporate, iPod Family, Apple
Apple, Portal Player parting ways
Portal
Player, the long time supplier of media chips for the iPod, has been told that Apple will be going with another vendor
for mid and high end, flash-based players (the shuffle and nano, presumably). This is bad news for Portal Player, as
the iPod has accounted for 90% of their revenue, EETimes reports.There's no word on who has won the newly available contract, but analyst Craig Berger of Webbush Morgan Securities listed Samsung, SigmaTel, Actions, or LSI Logic as possibilities, in that order. Sorry to hear it, PortalPlayer. I'll miss your smiling logo.
[Via MacNN]
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Reader Comments (Page 1 of 1)
Jon H said 2:13PM on 4-20-2006
That's just the flash players - there's still the sizable business doing the disk-based iPods, at least for the time being.
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Alex said 2:14PM on 4-20-2006
They don't supply for the Shuffle, just the HDD and nano player.
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dombi said 2:32PM on 4-20-2006
Wow. Portal Player's stocks took a really big hit (down ~40-45%) because of this news:
http://finance.google.com/finance?q=play
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Brendan said 3:16PM on 4-20-2006
I think it's time for a quick buy and sell of their shares!! After the panic goes away, and reality comes back!
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GadgetTV said 3:24PM on 4-20-2006
Hmmm. they did not mention Intel in those list of chipmakers.
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Jason Lee said 3:28PM on 4-20-2006
So in the newer iPods, whose icon in the little snowman in the About section???
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agency said 3:44PM on 4-20-2006
at some point, portal player is going to have be able to survive without Apple. Now is the time for them to learn that lesson, I guess.
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Wry Cooter said 3:53PM on 4-20-2006
Maybe it just means new iPods that go beyond the Mp3 players that Portal Player helps with (and could could continue to help with). More Vpods.
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Bill Gates said 6:14AM on 4-24-2006
Behold!!
Portal Player will strike back with vengence (maybe with a new partner this time) and Apple will be sorry for its decision.
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