iPod expansion still in early phase

Credit Suisse thinks that Apple can expand their iPod business by 20% a quarter for the foreseeable future. Sure, there are those who think that the iPod craze is cooling off but Credit Suisse brings the numbers to back up their 'out perform' rating for Apple stock. It seems that only about 10% of PC users have an iPod, and the people that do own an iPod are replacing them sooner (every 1.5 years as opposed to 2 years previously). They also point to the fact that Apple really hasn't been concentrating on the European market, so there are lots of potential customers out there.

iPods in our cars, on our shelves, and in our shoes? We live in amazing times, people.

View Tags

Source: http://www.forbes.com/markets/economy/2006/05/23/apple-compu…

Categories

iPod Family Apple Financial Apple

Credit Suisse thinks that Apple can expand their iPod business by 20% a quarter for the foreseeable future. Sure, there are those who think...

Add a Comment

Sign in »

4 Comments

Filter by:

Marco

I want something similar as the nike+ipod for bicycles!
Would be a rave for the dutch market at least :)

May 24 2006 at 3:26 AM Report abuse Permalink rate up rate down Reply

Josh S.

I really enjoy my iPod, but I honestly wouldn't mind seeing some competition. Without any, Apple can make things cheaper and cheaper (they don't even give you a power adapater anymore...) and charge a premium price.

Don't get me wrong, I really like Apple's products (I use a Mac) but I think, for the consumer at least, a little competition is a good thing.

May 23 2006 at 10:57 PM Report abuse Permalink rate up rate down Reply

Brendan Sheehan jnr

"They also point to the fact that Apple really hasn't been concentrating on the European market"

You're not serious, are you? Oh so that's why there's no Apple store in my country!! Arrghhh!

Ireland by the way.

May 23 2006 at 9:57 PM Report abuse Permalink rate up rate down Reply

Yuri Walkiw

The sucess of the iTunes music store and the fact that iPods are pretty fragile will continue to drive iPod sales. As iTunes music store adds more and more content such as videos, more people are getting locked into Apple's player.

May 23 2006 at 8:43 PM Report abuse Permalink rate up rate down Reply