Apple has re-released the U2 iPod in the form of a red and black 5G iPod with video. The new U2 iPod features one design element to differentiate it from the normal 5G iPod and the previous U2 iPod: "an all-black stainless steel enclosure" or (as a subtitle underneath a picture of the U2 iPod mentions) a rear featuring "striking black metal." The screenshots of the new U2 iPod on Apple's site don't show the black metal very clearly thanks to the black background, so we'll have to wait for some hands-on pictures for a "yay or nay" design critique. Fingers crossed it doesn't scratch as easily as, well, every other iPod ever made.Another bonus over the normal iPod is the inclusion of an iTunes coupon that lets U2 iPod owners download an exclusive video featuring music and interviews with the Irish rock band. Pricing is $329 ($30 more than a vanilla iPod) and shipping is currently "within 24 hours."
Update: check out the Quicktime VR movie at the bottom of this page ("take the U2 iPod for a spin") for a better look at the black metal enclosure. Without the U2 signatures and the red scroll wheel (i.e. on a normal, black 5G iPod) it'd look great!
[Thanks, Robert]













Reader Comments (Page 1 of 2)
6-06-2006 @ 10:07AM
Muzz said...
In the words of the great Lord Vader,
NOOOOOOOOOOOOOOOOOOOOOO!!!
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6-06-2006 @ 10:08AM
philip said...
Apple does realize that there are other bands out there, right?
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6-06-2006 @ 10:09AM
NNTPgrip said...
Damn shame they wasted all that material on this. I had to forgive them for the first time when I bought my nano(it took a while, I bought my nano a month ago).
At the very least it should come pre-loaded with everything they ever did. But everything they do sounds the same anyway(like Phil Collins, or Randy Newmann). These idiots had the audacity to release 5 videos for that song "one". Their latest album was absolute garbage, Bono can go count in spanish somewhere else out of my earshot. Actually, just load the thing with The Joshua Tree and be done with it.
It will be funny to see how badly this thing sells now that there is a proper black iPod in Full and Nano. Maybe they can try a Black U2 shuffle. That'll hold The Joshua Tree just fine. Bonus: You don't have to see video of them.
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6-06-2006 @ 10:11AM
John Russell said...
Apple releasing a new iPod on 666.
Crazy, especially look considering the fact that the click wheel is red. Seems... Devilish.
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6-06-2006 @ 10:17AM
coldengray said...
check out the hand icon when you spin the ipod - it "rocks out"
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6-06-2006 @ 10:22AM
Tracye said...
@NNTPgrip
Wow. Was it really necessary to waste 3 paragraphs spewing your distaste for U2 on a forum not really dedicated to music, but for technology that plays music? (And for the record, there are 3 videos for "One", not five.)
I have the first rev. of the 4th gen U2 iPod (the one with the B&W screen) and have been quite happy with it ever since I bought it. I've been thinking about upgrading to a 5th gen iPod lately, but the only thing holding me back has been the uniqueness of my U2 iPod... so I'm happy. I'll be getting one of these ASAP. Thankfully all my black accessories won't be going to waste!
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6-06-2006 @ 10:37AM
Jason said...
"Bono can go count in spanish somewhere else out of my earshot." Amazing.
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6-06-2006 @ 10:44AM
dk said...
Dear Apple,
Enough with U2 already, we dont care.
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6-06-2006 @ 10:48AM
Cary said...
The earlier commentor's opinion aside, U2 is still MASSIVELY popular to this day – I see no reason Apple wouldn't want to team up with them to sell more iPods to U2's adoring fans.
My wife is one of those adoring fans, so I've been to a few of U2's shows in recent years, and I can tell you that they sell out every show, at basically every venue they play, in virtually every country they play.
What intelligent company WOULDN'T want to team-up with them?
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6-06-2006 @ 10:49AM
NNTPgrip said...
-Jason
Was not meant in a racist manner. Meant that Bono thinks because he's such a philantropist, he can insert spanish into music that has no latin heritage, along with the whole band being white. Plus, if you're going to do it on something that will be ditributed worldwide, try to count properly. Last time I checked 4 came after 3, not 14.
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6-06-2006 @ 10:54AM
Don Wilson said...
http://www.apple.com/ipod/u2/qtvr.html
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6-06-2006 @ 10:56AM
Craig said...
2) Yeah there are other bands, but none as good as U2. Come on 'One', 'Sometimes You Can't Make It On Your Own' and ' Beautiful Day'?
Does anyone know if U2 get anything out of this deal (apart from people then wanting to fill their U2 iPods with U2 songs)? I thought I read somewhere they didn't get any money from Apple, or that might have been their adverts?
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6-06-2006 @ 11:04AM
Nacho Jimenez said...
Well #8..
I'm spanish, and I'm white.. as 99% of spaniards (you know, the southwest limb of europe). Most of U2 members wouldnt look too out of place here, maybe the egde would.
About Bono flashing words in Spanish: "bueno" for him. It's his music.. madonna did it so long ago (¿remember La Isla Bonita? though that song indeed had a caribbean taste to it) is nothing new.
Music (and every other branch of culture) is about mixing influences. And the artist can mix whatever he wants.. if he likes how catorce (14) sounds, fine for me and every other spanish speaker in the world, I guess..
And relating spanish to philantropists.. well, i guess you're thinking of South America, and that's fine, but many french and english talking countries (most of africa) are way worse than S.A...
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6-06-2006 @ 11:25AM
NNTPgrip said...
In all seriousness, a U2 iPod is the most evil thing you can think to release on 6/6/6? You could have kept the color scheme, gone with a pentagram on the click wheel, and pre-loaded the thing with Slayer instead.
Opportunity Missed--that's all I'm sayin'
I'm Done (I promise)
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6-06-2006 @ 11:28AM
gr33n said...
well, we've learned that black color costs 200$ ... now we know that red button costs $30 :)
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6-06-2006 @ 11:31AM
Billy K said...
The world waits breathlessly for the Video iPod, iPhone and Intel Mac tower, and we get...a red and black iPod.
I haven't been this excited since the introduction of the $100 leather iPod case.
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6-06-2006 @ 11:40AM
Halt001 said...
More importantly than whether or not we like U2 is that it is not likely that a new iPod will be released any time soon because it would not make much sense to release a special version of something that is about to be replaced.
So either a new iPod is coming in another segment than the current iPod video or the new one will take a while before it is released.
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6-06-2006 @ 1:03PM
Ronak Kanabar said...
Does anyone think there could be a small royalty that goes to Bono's 'Product Red' charity? I remember rumors regarding a 'red' iPod. Maybe it didn't work out so they released this design instead.
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6-06-2006 @ 1:05PM
matt G said...
Apple needs to make a Pearl Jam edition. I doubt P/J would go along with it, but nevertheless it would be cool
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6-06-2006 @ 1:11PM
Alex said...
I feel like Steve J is punishing us for the bad spin after the Hi-Fi press conference.
We haven't had a keynote in a while, but we've had loads of (great) new products: MBP 17, MacBook, this...
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