Filed under: Macworld, Cult of Mac, Apple
Macworld San Francisco in two expo halls

Chalk this one up to the Mac's growing popularity. Typically the Macworld San Fransisco expo is held in the Moscone center's South wing, which is just large enough to fit all the exhibitors. Not anymore, says Chris Saribay, who discovered that for MWSF 2007, IDG will actually be utilizing both Moscone South and, for the first time in years, North. According to Chris: "Apparently the main exhibit hall is already nearly filled to capacity, making sense to bring another exhibit hall online."
Is this Good or Bad? Well, let's see:
Upside: More Mac users
Downside: More Mac users (you know what I mean)
Upside: More Mac products
Downside: More substandard Mac products
Upside: More press coverage for the platform
Downside: More work to do Macworld week
Upside: More free swag from the booths
Upsides win!


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Reader Comments (Page 1 of 1)
kg said 7:55PM on 8-31-2006
Macworld SF has been in both halls for many years. It was only the last handful which were downsized to the South Hall. And for good reason, the North Hall had shrunk down to a depressing wasteland of open space. Let's hope, now that it's back in both, the North end has enough happening to make it worthwhile.
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alexis Cordova said 10:22PM on 8-31-2006
"Typically the Macworld San Fransisco expo is held in the Moscone center's South wing [...]"
You spelled San Francisco wrong.
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jbelkin said 12:21AM on 9-03-2006
I think one will be the ipod hall.
Not as much swag as the old days - everyone is cutting back.
SF also ruined the fun by making sellers file for a license and pay sales tax ...
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phlavor said 12:36PM on 9-01-2006
Last year almost half of the exhibited products were iPod cases. I hope they get their own wing this year. Hell just spin the whole thing off and hold a seperate "iPod Case World" event.
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screth said 11:14PM on 9-01-2006
Downside: More free (useless) swag to fill up my closet!
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jaded fan said 9:38PM on 9-26-2006
"Downside: More Mac users (you know what I mean)"
yep. more strokers coming up to my booth who already know everything, and more people walking around on their bluetooth headsets saying "YEAH, I'M AT MACWORLD. IT'S PRETTY COOL. WHAT'S THAT? NO I CAN'T, I'M AT MACWORLD. BLAH BLAH STEVE JOBS BLAH BLAH."
and +1 on the hopeful lack of iPod accessory dominance. would be great to never see a feather-laden purse with a pouch for an ipod, thereby granting the need for its own booth.
*vomit*
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adam jackson said 10:32AM on 10-20-2006
who's up for a party?
http://upcoming.org/event/116848/
Reply