Skip to Content

A look at the Nano's new packaging

We all know it is what is on the inside that counts, but Apple's packaging is usually a work of art in and of itself. The new nano box is no exception to that rule. Seen to the right, it is 52% smaller than the previous packaging which should make Greenpeace a little happier. Plus it shows off the iPod nano very nicely.

Almost makes me want to get one, but I have my eye on the 80 gig iPod.

We all know it is what is on the inside that counts, but Apple's packaging is usually a work of art in and of itself. The new nano box is...
 

Add a Comment

*0 / 3000 Character Maximum

12 Comments

Filter by:
Sean Hayford O'Leary

I noticed Apple hawking their new environmentally conscious minimal packaging. Call me stupid, but wouldn't the heavy-duty plastic used in this packaging probably be more harmful than their previous cardboard? It might be less build, but that plastic's going to be around for the next couple millenia.

September 15 2006 at 11:40 AM Report abuse rate up rate down Reply
umijin

These are certainly much less environmentally friendly than the old packages. Shockingly one-dimensional thinking. Anything that uses plastic requires petroleum products to make it. So what energy they may save via shipping may be used to make the packaging.

You'd think Steve would get this. Isn't Al Gore on the BOD?

September 12 2006 at 11:44 PM Report abuse rate up rate down Reply
spil

well, I wasn't going to buy a nano, but when I heard it came in smaller packaging, I just had to get it!!! [/ searcasm]

But seriously, good point icerabbit. Ah, Sir Not Appearing in this Blog, that is practiacally the whole reason I buy electronics, for the presh-is (definately sp) boxes.

I liked the old cube boxes best, it was like a piece of art or something when you unfolded it seeing what was around the next corner unfolding those things.

September 12 2006 at 11:19 PM Report abuse rate up rate down Reply
Ring0999

yeah and look, it's so mucher more "green" now to! ;-)

September 12 2006 at 6:17 PM Report abuse rate up rate down Reply
Christian

More important for Apple and retailers: the new packaging now allows them to see whether or not the iPod is still in the box, a.k.a. if somebody has stolen it.

September 12 2006 at 5:32 PM Report abuse rate up rate down Reply
William Olympus

Speaking of new packaging, did anyone else notice Steve's spiffy outfit? That shirt had a collar!

September 12 2006 at 3:46 PM Report abuse rate up rate down Reply
Sir Not Appearing in this Blog

Just to annoy greenpeace I'm gonna buy ten of 'em and toss the packaging out the car window.

Oh, who am I kidding? I'm going to buy the 80gb iPod and put the box in my closet alongside the boxes from my 6gb mini and 2nd generation 20gb.

Thanks, Dad, for making me into the packrat I am today.

September 12 2006 at 3:41 PM Report abuse rate up rate down Reply
frank d

And, that plastic is soooo degradable, right? Cardboard is greener than plastic.
The only way that this iteration is better then shrinkwrap, is this at least you don't need gloves & box cutter to open this package as you have to with so many other electronics.

But for the stores it avoids confusion about which colors are in stock and for the consumer which color they're actually buying.

September 12 2006 at 3:18 PM Report abuse rate up rate down Reply
Charles R Hamilton

Greenpeace is never happy.

September 12 2006 at 3:14 PM Report abuse rate up rate down Reply
Martin

Aah, Steve's Disney involvement shows. Clear reference to Snow White's glass coffin ;-)

September 12 2006 at 3:04 PM Report abuse rate up rate down Reply
Buy an ad here

Hot Apps on TUAW

Tweets

© 2012 AOL Inc. All Rights Reserved.