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Get a Mac ads in Japanese

by Laurie A. Duncan Nov 12th 2006 at 11:00AM



Apple has rolled out Japanese versions of the "Get A Mac" campaign. While you might expect these ads to be nothing more than the plain old English ads with a Japanese language overdub, the commercials are entirely in Japanese and use Japanese actors. Perhaps Justin Long (may he rest in peace) and John Hodgman just weren't otaku enough for the Japanese market.

There appear to be three ads available right now, "iLife," "Viruses" and I can't quite determine the third one. You can see the ads on Apple.com/jp. If any of our Japanese-speaking readers would like to compare the dialog in these ads to their English brethren, drop us a tip!

I wonder if Apple plans any other localized versions of these ads?

Thanks to everyone who sent this in!

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Apple has rolled out Japanese versions of the "Get A Mac" campaign. While you might expect these ads to be nothing more than the plain old...
 

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oki

i finally got to check them out, im fluent in jap. the commercials are ok. they were pretty much direct translations and i dont think most japanese people would get it. But tahts how i saw it but still i found it pretty good.

November 19 2006 at 1:51 AM Report abuse rate up rate down Reply
Bill Fold

it says mac and personal computer but the title is actually nickname

November 14 2006 at 9:04 PM Report abuse rate up rate down Reply
Gerard van Schip

This is a famous (in Japan) comic duo who also did the Japan Culture Lab video's. Check out their Sushi Culture Lab video in youtube for some sharp humour!

November 13 2006 at 12:14 PM Report abuse rate up rate down Reply
adam jackson

I watched all of them they're still just as entertaining.

November 13 2006 at 8:54 AM Report abuse rate up rate down Reply
Shunnabunich

I wonder what'll happen when they remake the ad where Justin Long hooks up with the Japanese girl/digicam. Will it now be an American girl? :D

November 12 2006 at 6:17 PM Report abuse rate up rate down Reply
userjack6880

Found it...

November 12 2006 at 12:48 PM Report abuse rate up rate down Reply
userjack6880

I just noticed - I can't find the English boot-camp add. You know, the one that goes "Hi, I'm a PC" "And I'm a PC too." I liked that one...

November 12 2006 at 12:46 PM Report abuse rate up rate down Reply
Trevor

"I wonder if Apple plans any other localized versions of these ads?"

http://www.digg.com/apple/Apple_s_Get_a_Mac_campaign_goes_international

November 12 2006 at 12:31 PM Report abuse rate up rate down Reply
Jeff

Can you say globalization?

November 12 2006 at 11:48 AM Report abuse rate up rate down Reply
Michael Saji

Here's my translation of the first ad. - M

PC: "Hello, I'm a PC."
Mac: "Hello, I'm a Mac."
PC: "Hey, but aren't you a personal computer too?"
Mac: "Yeah, but people always call me 'Mac.'"
PC: "Well, aren't you special. Makes you sound like my friend or something."
Mac: "Yeah, I'm easy to get to know. Maybe it's because people use me at home."
PC: "I see. I'm only used in business contexts. -- Hey, but I want a special name too."
Mac: "If your main role is at work, what about, uh, 'Work'?"
PC: "Hmm, Mac... and Work?! You're awesome!"

November 12 2006 at 11:40 AM Report abuse rate up rate down Reply
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