Computerworld on why Macs are worthy for the enterprise
Even the most rabid fan of Apple has to concede that the company doesn't pitch very aggressively to the enterprise customer. The Xserve typically doesn't get any time in the spotlight - not even at WWDC - and Apple doesn't exactly build a super low-end Mac that's ripe for squeezing Dell out of the millions of cubicles it currently inhabits. Seth Weintraub at Computerworld, however, thinks these facts are fading away in the mind of the enterprise customer, and things could be on the verge of a change.Opening with a bulleted list of the major advantages the Mac now offers to the enterprise in terms of both hardware and software, Seth penned a 5-page article (sadly, Computerworld still practices pageview inflation) that essentially reads as a shopping guide for enterprise customers who might finally be getting curious about Apple's offerings. Seth even delves into some of the politics surrounding these kinds of purchases and how the Mac's eroding perceptions as a "consumer toy" or not being a high-end machine can be defeated when it's time to lay down the plastic.
One of the more interesting observations Seth makes, which is becoming more and more prevalent during what is perhaps Apple's most popular time in history, is that more and more decision-making business users are buying Macs for personal use. Seth comments that these users are beginning to realize that "what works well at home could do well at work." We couldn't have put it better ourselves.
Share
Categories
Even the most rabid fan of Apple has to concede that the company doesn't pitch very aggressively to the enterprise customer. The Xserve...
Add a Comment
Hey David,
Thanks for linking to my article, I am glad you liked it. It is my first (of hopefully many) for Computerworld. While we have many ideas in development, if there's anything anyone would like us to write on in the Apple/Enterprise space, let us know!
Thanks again!
Seth
Well you can't please everybody now can you.
March 09 2007 at 3:16 PM Report abuse Permalink rate up rate down ReplyBut now the wrong thing is linked. I would expect a link to "Seth Weintraub at Computerworld" would take me to a list of his articles. It needs to be clear that the link is to THIS article!
March 09 2007 at 1:54 PM Report abuse Permalink rate up rate down ReplyArticle now linked in the post. Sorry about the mixup guys.
And #2: it is actually our policy to link directly to an article we're writing about. I simply didn't do it this time, but you'll find the majority of our posts adhere to this standard.
The problem is that the totally unintuitive "Read" should really be "Read Linked Article" or "Read Source Article". Just "Read" begs the question of what am I going to be reading.
March 09 2007 at 1:13 PM Report abuse Permalink rate up rate down ReplySeriously? No link to the article?
March 09 2007 at 12:41 PM Report abuse Permalink rate up rate down ReplyLove the site, don't want to be a nag, but why do you have two links in the article, neither of which go to the article you're refering to?
You should look at how Slashdot stories are edited. When reading a TUAW story I want to know more about my ratio is usually:
33% link that I thought went to the article actually takes me somewhere unexpected (like the random link to WWDC above)
33% can't find link at all (like article above)
33% link goes to the place I want it to go
I wonder if there are any good courses, or articles on web linking and how to make your links more intuitive. I wonder if Stephen Krug (of "Don't Make Me Think" fame has anything to say on this matter?
Jason
www.gravityswitch.com
You can avoid the pageview inflaction by linking to the print version.
http://www.computerworld.com/action/article.do?command=printArticleBasic&articleId=9012644
Hot Apps on TUAW
Deals of the Day
more deals- Refurb Apple MacBook Air Laptops: 12" 64GB SSD for $699 + free shipping
- JVC Motion Sensing Clock Radio with Dual iPod Docks for $55 + free shipping
- Apple iPhone Headset with Mic for $4 + $2 s&h
- miFrame Picture Frame Dock for iPad for $64 + $8 s&h
- Refurb Apple iPod nano 8GB MP3 Player for $99 + free shipping, 16GB for $119
- Hannspree Apple-Shaped 28" 1080p LCD HDTV for $270 + free shipping
Software Updates
more updates- EFI Firmware Update brings Lion Internet Recovery to 2010-model Macs
- OS X Lion 10.7.3 released with Safari 5.1.3, Wi-Fi bug fix
- Aperture updated to 3.2.2, addresses Photo Stream issue
- Apple updates Keynote to address Lion issues
- Google Search app gets new look on iPad
- Apple releases Apple TV Software Update 4.4.3



8 Comments