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Graphical software licenses: a good idea?

Over at the Switcher's Blog (which is actually the blog for browser form manger 1Passwd) they're crowing about their new innovation: software License Cards. These are basically just graphic files that contain the registration information embedded in them. These "cards" are emailed to customers, and the registration is achieved by dragging and dropping the card on the application. They claim these cards are much more Mac-like than the standard method of a hex code.

While there's something to that, I don't like this idea as a complete replacement for registration codes for one simple reason: it requires me to keep these card files. With text registration codes it's very easy to keep a list of them in a plaintext file. For instance when I register software I immediately add the new code to my local registration text file, then I email it, as plain text, to myself for backup. I realize that I could email myself these cards as attachments, but it just adds an extra layer of complexity. If every developer used these things, I'd quickly end up with a ridiculous collection of these cards. Further, as some have pointed out, this also precludes printing out and keeping a hard copy of the codes. (All these points apply as well to the related practice of program specific binary keys such as used by Pukka and Overflow).

So I have a simple suggestion. Why not use both? In fact, the hex code could be "printed" on the face card itself. That way old curmudgeons like me could keep doing it the old way, but whatever putative benefits these cards offer would still be there. So what do you think? Do you like the idea of License Cards?

[Via Digg]



Over at the Switcher's Blog (which is actually the blog for browser form manger 1Passwd) they're crowing about their new innovation:...
 

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NightOne

Do people *really* print out hard copies of the registration codes?

I just couldn't imagine doing something like that. There are just so many other ways to back up it up. Burn CDs, .mac, ftp server, usb key, and another machine just to name a few.

Plus, we all have a backup strategy to backup all of important data to an external HD, right? If not, you should really start thinking about how you would feel if you lost everything on your Mac tomorrow.

April 09 2007 at 2:02 PM Report abuse rate up rate down Reply
Suntiger

Kusmi: Most piracy/crack/keygen sites handle RAR/ZIP files already. All that is needed is to put the JPEG in an archive and upload it.

April 09 2007 at 11:49 AM Report abuse rate up rate down Reply
mungler

Just a suggestion for textual backup... MIME UUencode them and save the encoded version as text. :)

April 09 2007 at 8:05 AM Report abuse rate up rate down Reply
Andreas

I like the idea, but as you said, they should combine it with the old serial number scheme. Use both I say. Also, it should be possible to just double-click the license file, not having do drag and drop it on the right app.

April 09 2007 at 7:12 AM Report abuse rate up rate down Reply
Steffo

ive got an idea.
why not make the bar code mean something? in addition to being able to drag the picture onto the app.
so kind of like with Delicious Library, the apps can simply utilise the camera that is built into almost every mac that gets sold these days. In this way, you can print off the license and then just scan it in if you need to...

April 09 2007 at 6:55 AM Report abuse rate up rate down Reply
beercake

License keys are always two-fold:
- you want to protect your business from illegal copies
- you DON'T want to annoy your customers

I guess for the first point, graphical software license keys are good, as they are more difficult to maintain for those illegal serial-key sites/apps. Currently all those apps/sites only handle text-keys. With graphical license keys, their hosting requirements skyrocks, as their bandwidth increases as well - not to mention they have to update their apps/sites to also support pictures!

For the second one: I don't see a huge problem for users - I like this mac-way of doing things by inventing new ideas. But I agree, that all those users who currently use serial-key managers to store all of their legal keys could ket into trouble, unless their key-managers also get an update to support image-keys.

April 09 2007 at 6:29 AM Report abuse rate up rate down Reply
Diederik Hoogenboom

I don't see how this would make things much easier for the user compared to just sending the same XML registration data
as a file by mail and enabling the registration by double-clicking. However, it sure does look fancy and from a marketing point of view I can see the benefits.

April 09 2007 at 4:42 AM Report abuse rate up rate down Reply
Mark

License "files" have been in the industry for years. They are a perfectly good way to activate a product. As long as the files are unique to the user and have suitable ant-tampering measures they can work well for an app developer. They will be easy to backup and store and there should be no reason to be on-line to license a product.

My only concern is that they should be of a standard format, look and feel as well as the internal layout. Currently I have a dozen licensed apps each with a different licensing model. This method could be the best way to sort out that mess.

April 09 2007 at 4:09 AM Report abuse rate up rate down Reply
Alex

Mo, good point, never thought about that. I still don't like the idea of graphical registration though.

April 09 2007 at 4:01 AM Report abuse rate up rate down Reply
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