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AppleTV Commercial Follow-up

Apple has posted the new Apple TV ad to their website. Eagle-eyed TUAW reader Klemens noticed that the Apple TV in the commercial that first aired yesterday had only a power-cord and no connections to a TV. Here are a few other things you may (or may not) have noticed:

Apple Remote on the coffee table. At 23 seconds in, you see an Apple Remote sitting next to the TV remote on what has to be the cleanest coffee table in the Mac-owning universe.

Triplets. The guy in front of the monitor is the same guy with the iPod in the hallway is the same guy watching TV in the den. The guy is somewhere in the male 17-45 demo, but we don't see his face. There's both a guitar and a kid's toy in the office.

Ikea sensibilities. Shiny. White. Uncluttered. And, really, who wouldn't put out orchids like that on the kitchen table? Beautiful house, isn't it? ChrisM70 thinks it looks a little familiar, but I think it's just uses a similar style.



Apple has posted the new Apple TV ad to their website. Eagle-eyed TUAW reader Klemens noticed that the Apple TV in the commercial that...
 

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Brian

The bench is neither a Nelson bench or Bertoia bench... it's the Case Study Slat Bench from Modernica. Now we can all finally rest peacefully at night.

June 13 2007 at 4:26 PM Report abuse rate up rate down Reply
VanillaSpice

Go troll somewhere else, Tranquillado. As indicated by the other comments, this was a post of interest, and not at all spurious or "quota-filling".

Just because you don't find something interesting or worthwhile doesn't mean others won't find it interesting and worthwhile.

If you're not interested in something, just move on and read a different article instead of insulting the author.

April 11 2007 at 8:40 PM Report abuse rate up rate down Reply
john russell

@ #12: That is some amazing product placement. Knowing Apple, they probably put that Mac in there three and a half years ago just so that they could use the movie to promote the Apple TV. Crazy stuff.

April 11 2007 at 6:46 PM Report abuse rate up rate down Reply
Brian

Of course it's the same guy all three times School of Rock is on
His Computer
His iPod
and
His TV

April 11 2007 at 5:32 PM Report abuse rate up rate down Reply
fmen

At 5 seconds in, you can see an iMac G4 to the left of the class room. In the movie that is playing on the Intel iMac!!!

April 11 2007 at 1:48 PM Report abuse rate up rate down Reply
adam shiver

I thought the first room looked sort of like the house from the first G5 commercial, at least the room the 'wife' is in: http://www.youtube.com/watch?v=4iDbHeuRACU

April 11 2007 at 1:25 PM Report abuse rate up rate down Reply
wastedpuppy

#6 Yenlai:

I think he's referring to the Cyclone side table (Noguchi) next to the Eames' LCW. And also, that's not a Nelson bench, it's actually the Bertoia bench. The slats are too thin and the Nelson bench has connectors in between the slats on both sides and one in the middle.

April 11 2007 at 12:33 PM Report abuse rate up rate down Reply
Chris Thomas

No connection cable? Hmm... Sony and Apple must be working together on a wifi enabled HDTV that works exclusively with Apple TV. That's the only reasonable assumption, right?

April 11 2007 at 11:47 AM Report abuse rate up rate down Reply
mayo

There is also bowl of apples in the first two parts. In the first it's far away on the kitchen counter, in the second it's on the table.

And I don't remember that movie well, but didn't what's his face keep an apple on his desk when he was teaching? (If I remember correctly, I can't spot it)

April 11 2007 at 11:34 AM Report abuse rate up rate down Reply
PC

TV looks like a Sony XBR2.

Picture: http://www.sonystyle.com/intershoproot/eCS/Store/en/imagesProducts/650x650/KDL46XBR2.jpg

Anyone know what Component/TV Stand they are using?

April 11 2007 at 11:13 AM Report abuse rate up rate down Reply
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