Filed under: Hardware, Mods, iPhone
Colorware introduces custom colored iPhones

Speaking of customizing your iPhone, why stop at just the background? Never content with the 'average joe' colors Apple designs their devices with, Coloware has just added the iPhone to their lineup of devices they are happy to colorize or - perhaps better yet - sell you pre-pimped straight off their factory floor. Using their proprietary and apparently high-quality process (I've never used their services so I can't personally vouch), you can chose between nearly 30 colors with which to customize the back, bottom, frame, button and logo on the iPhone itself, as well as the earbuds and even the dock (notice the slick TUAW Exclusive™ design featured in this post).
What does this customization process cost, you ask? There's the hard news: sending your iPhone in to have it done post-purchase will cost you $149. If you want to purchase a brand new iPhone straight from Colorware with their services already pre-applied, simply tack on that $149 to the original price of either iPhone model, resulting in $649 for a colorized 4GB iPhone or a whopping $749 for the 8GB model. While those prices could easily induce dizziness, the potential for 'exclusive iPhone design!' sales on eBay once you decide to upgrade to the iPhone 2.0 could sober you right back up.
[via Infinite Loop]


![TUAW [Cafepress]](http://www.blogsmithmedia.com/www.tuaw.com/media/tuaw-cafepress-promo.png)


Reader Comments (Page 1 of 2)
Aleks said 4:25PM on 7-21-2007
Awesome!!! I can't wait to customize my iPhone to be brown.
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Metaphor said 4:41PM on 7-21-2007
You may want to check the first 'coloware' (sounds pretty painfull to me) link in the article.......
On a positive and potentially accurate point....does this mean we can order them in the UK?
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Joseph said 4:51PM on 7-21-2007
what a rip off!
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Rrshch said 4:57PM on 7-21-2007
Old Old Old News
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Everyday Weekender said 5:03PM on 7-21-2007
Very nice... I wish I could get my hands on an iPhone
Everyday Weekender
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Tom said 5:10PM on 7-21-2007
Ewww. Except I like the black dock, the rest is UUUUGGGGGGLLLLYYYY
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Tom said 5:10PM on 7-21-2007
Btw, the URL is http://www.colorwarepc.com/ not http://www.colorware.com/
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muaddib420 said 5:38PM on 7-21-2007
Rrshch: how is this old news? the iPhone just came out less than a month ago and colorware just started offering this service? if you mean "old" as in 36 hours ago, then, sheesh, get a grip!
the problem with internet blog forums: it's just too easy to say useless, derogatory statements and everyone has to read it. perhaps TUAW should implement a digg-like vote system so we can ignore trolls and useless comments.
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Josh Helfferich said 6:55PM on 7-21-2007
Boy, is that ugly.
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artifex said 7:49PM on 7-21-2007
muaddib: sister site Engadget has reader modding, and it sometimes even works! :)
Actually, this price premium isn't so bad, compared to the price premium they have on their other products. I'd do it, maybe, if I were creative enough to decide on a color combo. Then I'd send it to ptorrone to etch, I'm sure.
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Alex said 7:51PM on 7-21-2007
The battery is soldered onto the logic board. Good luck with that one.
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tim said 8:19PM on 7-21-2007
with the at&t part of it and the exclusivity that even at&t dealers dont get it...how did this place?
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Bill said 11:22PM on 7-21-2007
That color combo is really, really hideous, but an iPhone in all black (maybe leave the chrome frame for a bit of contrast) = a sexy beast.
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Brett Terpstra said 12:24AM on 7-22-2007
I think these guys (Colorware) are actually here in my hometown. Wonder if I could save any money if I picked it up myself ;)?
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Alex said 1:08AM on 7-22-2007
you guys didn't realize that the green and blue are TUAW's colors... lol
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marcosmalo said 1:42AM on 7-22-2007
@Alex – Yeah, you're right. Sharp eyes. I was wondering why David was crowing about the "Exclusive TUAW design". =)
Well, it might work for the logo, but it's definitely an ugly combo for the iPhone. I personally don't like it, but ugly is the new beautiful, so who knows how kids will react. Those crazy kids, with their hot rods and their crazy hair cuts and their rock and roll! Hmmph!
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Korinthenkackerli said 7:23AM on 7-22-2007
OMG! Disgusting!
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artifex said 9:06AM on 7-22-2007
In the logo, green has the smaller part. So the phone ought to be mostly blue, right?
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David Chartier said 1:28PM on 7-22-2007
The green just called out to me when putting that screenshot together; not entirely sure why. Maybe cuz 'green' and 'Apple' were subconsciously calling to me, or maybe because I'm really happy with the way Apple designed the iPhone already and I was going for the 'loudest' combination of colors when putting the post together. :)
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PSM said 1:41PM on 7-22-2007
I don't know if I'd do it with an iPhone, but I got one of my old iPods from Colorware, and it was really well done. But then again I never liked the natural appearance of the 4G iPods, so I needed a way to conceal it. The iPhone is sexy enough by itself, but it's nice to see Colorware offering a lot of options to people who want it.
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