Filed under: Macworld, Steve Jobs
Steve Jobs to give MWSF 08 Keynote
Its not a particularly big surprise, but IDG World Expo - organisers of Macworld Conference & Expo - have announced that Steve Jobs will of course be giving the 2008 Macworld San Francisco Keynote. The date to put in your diary? 0900 on Tuesday 15th January 2008 (overnight queuing for top seats is, naturally, optional).We'll be providing coverage of both the Keynote and the rest of the Expo (with a selection of the TUAW team roster heading west for the biggest Mac event of the year) so save the date: and let the speculation commence, or rather continue....
[Via MacRumors]
![TUAW [Cafepress]](http://www.blogsmithmedia.com/www.tuaw.com/media/tuaw-cafepress-promo.png)
Reader Comments (Page 1 of 1)
L2 said 4:53PM on 12-03-2007
Hmm...new Mac Pro's...new ACD's...Ultra-Portable Notebook...new iPhone announcement...what else?
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vectr said 5:36PM on 12-03-2007
Aluminium and glass OLPC, available in 5 different Olympic ring colours.
or
Aluminum and glass OLPC, available in 5 different Olympic ring colors. (If you're slightly vowel averse)
Allen Jerabeck said 5:27PM on 12-03-2007
Oh Nik... we dont use the word "queue" in america, haha.
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Nik Fletcher said 5:30PM on 12-03-2007
Allen,
In much the same way Americans don't use, or rather dislike, the word 'whilst'? o:-)
robogobo said 7:11PM on 12-03-2007
we don't?
Kenneth said 12:40PM on 12-04-2007
hmm.... Netflix uses the word 'queue', or is it a joke.
tim said 5:29PM on 12-03-2007
not to be mean, but previously engadget has done these events better. id like to see you guys do the live blogging this time though, since i enjoy your site more.
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Victor Agreda Jr said 8:48PM on 12-03-2007
tim, we liveblogged the keynote last year and we stuck around to shoot video after Engadget had to hit CES (remember the double-booking? quite the drama)
Blake said 5:44PM on 12-03-2007
Am I the only one who noticed three "of course" in four sentences?
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Adam Jackson said 6:57PM on 12-03-2007
Don't forget Macworld parties!!!!!
http://upcoming.yahoo.com/tag/macworld/
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robogobo said 7:14PM on 12-03-2007
@nik
we do?
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Frank said 8:28PM on 12-03-2007
uh, doesn't steve do the keynote EVERY year? i mean, that's why we call it the stevenote, don't we? where is the news in this? :P
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David said 4:45AM on 12-04-2007
That surely has to be a new Macbook. Every other apple product has dropped the "plastic white look" (ipod shuffle, ipod nano, ipod classic, imac)
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David said 5:04AM on 12-04-2007
On second thoughts Steve could also say "Live in the UK? just paid for a locked phone for the first time since 2000? Got 15 months left on your contract (we normally have 12)? Unlucky!"
A new iphone would be nice to fill in the gaps that everybody wants in the UK and I suspect the rest of europe (MMS, Broadcast Message, 3G, GPS)
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Matteo said 10:10AM on 12-04-2007
Don't know if the keynote will mention all of this... My take on what is in store is this:
- new MacBook (the most successfull Apple computer) -> new "iMac" like design, touch technology, new processor, graphic card, thinner
- new MacBook Pro (the most desired and referenced Apple computer) -> new "innovative" design, more touch technology than the MacBook, thinner, newer processors
- new iTunes content -> new studios, new features (maybe rental? maybe 720p content (talks with studios are likely to be: higher price, no extras but higher definition)
- new "hobby news" -> SW upgrade for AppleTV, maybe including support for more codecs (DivX cough cough) and/or WIDGETS (now that would be great, during a movie or while listening to movies to be able to watch some widgets.
- new "Apple software" -> Aperture 2.0, iPhone SDK and first software titles, maybe others, revision of iTunes (the store has grown to wide and too complicated, everything seems to run through iTunes (updates, software, video, music, you name it)
- new "Mac" -> expand the successful notebook line adding something slick, stilysh (as always) and very portable
- new "Mac Pros" -> the foundation of Apple among professionals. This line needs: new design, new features. Maybe they'll become somewhat smaller
These are news that, IMHO, make perfectly sense, because they are in the natural development of Apple. For the cathegory of dreams are the following:
- "home server" -> might be an expansion of MacMini or Airport Extreme or an entirely new product. It would be: 1) content storage (if you can purchase 720p movies or TV series you will soon need to have an appropriate, centralized, storage space (to sync the ones you want on the AppleTV, iPods, iPhone or even on the "small" HD of your notebook (regardless of which model, you don't want to take it all with you) 2) syncing calendar and contact data among all devices (over the internet with .Mac) 3) streaming content so you have access to all or part of it on the go over the internet (tight integration with .Mac) 4) centralized TimeMachine for all systems and all devices (TimeMachine for iPhone would be great)
- "high definition movies" -> get over "almost DVD like" and show real benefit for customers in purchasing titles on iTunes with the new price scheme!
- new screens for pros: real new screens and for "real pros"
- games on AppleTV (as you might have guessed at this point I am one of the few "crazy" people owning one)
- Video content of iTunes available in more and more countries (maybe a worldwide simultaneous release or a road map about that, or even MENTIONING it)
That would be a 8 hours keynote... But I hope MacWorld brings some of what I mentioned, because my feeling is that most of it is expected by customers. Apple has boatloads of cash and, if they want to mantain their current growth trend, some of it needs to be done badly.
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