Filed under: iPod Family
Cool South African iPod ads
Last year, we pointed out this cool campaign for iPods with video in South Africa. Tiny boxes of movie popcorn, posters and even a miniature "trailer" announced the idea of "Movies in your pocket."Today, Creative Bits describes another iPod campaign from South Africa. It features a set of earbuds that lead not to an iPod, but a pocket full of music, if you will. In one ad, a rock band does its thing in a woman's purse. In another, a boy band croons on a desk and a hip-hop act features a microphone wire that leads to the wearer's earbuds.
The images are great, and quite different from the silhouette ads we see in the US. Have you seen an interesting campaign or ad in your neck of the woods?

![TUAW [Cafepress]](http://www.blogsmithmedia.com/www.tuaw.com/media/tuaw-cafepress-promo.png)


Reader Comments (Page 1 of 1)
Johnny said 1:11PM on 3-28-2008
Those are cool. I think it's time to abandon the silhouette ads here in the US and come up with something new. Not only is it getting old on Apple's part, but the concept has been duplicated so many times now it is becoming unoriginal even for the original.
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Graham Bone said 1:47PM on 3-28-2008
Are they still using them? I have not seem any in ages, be it bill board or on TV.
Think about touch, nano (little video for everyone), etc.. Apple has moved on.
Johnny said 1:50PM on 3-28-2008
Yeah. I guess you're right. It's just the knock-offs I still see.
justin said 2:39PM on 3-30-2008
The silhouette ads are still used, and prominently at that. They don't get much internet or tv time anymore, but I see building sized ads daily still in Chicago.
itsmeee said 1:59PM on 3-28-2008
Anyone know where I can purchase a poster sized version of the first one or get a version large enough to print on an industrial printer?
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DepecheSA said 3:12PM on 3-28-2008
Being a South African myself, these Ad's would be more realistic if they showed a guy being shot for his ipod. With the level of violence in South Africa people are afraid to walk around with ipods as they are highly likely to be robbed.
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pscs said 4:49PM on 3-28-2008
hey, you're totally true. I'm also here in SA. Local is nie meer lekker nie (and no, I'm not Afrikaans).
I guess you can find this ad in the latest copy of Popular Mechanics... SA edition, of course. I'll check sometimes later.
Brian said 4:00PM on 3-28-2008
Darn, Apple has forced them to be taken down. Anyone have a mirror? I didn't get to see...
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noname said 8:06PM on 3-28-2008
http://creativebits.org/files/iPodBoyBand.jpg
http://creativebits.org/files/iPodHipHop.jpg
http://creativebits.org/files/iPodRock.jpg