New Get a Mac ads: Pep Rally / Group

Apple just released two new "Get a Mac" ads -- Pep Rally and Group. In Pep Rally, PC tries to pep himself up despite the fact that the Mac is the "number one notebook on college campuses." Just when PC finishes his rant, the cheerleader squad starts cheering for Mac.

In Group, PC is in a support group with fellow PCs. "You've just taken the biggest step, and that's accepting that our operating system just isn't working like it should," are some words uttered by the PCs. The comedy comes at the end of this one as a PC stands up and says "I am pleased to say that I've been error free for over a week" in a constant loop.

You can view these new ads on Apple's Get a Mac website. Apple has also redesigned their Get a Mac site for viewing these Mac commercials, you can now view them by year going all the way back to 2006.

Thanks to everyone who sent this in!

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Source: http://www.apple.com/getamac/ads/

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Apple just released two new "Get a Mac" ads -- Pep Rally and Group. In Pep Rally, PC tries to pep himself up despite the fact that the Mac...

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krye

I like it.

May 13 2008 at 11:03 AM Report abuse Permalink rate up rate down Reply

Lamplight

YAWN these ads have run their course. Let see some originality in your ads Apple like you have in your products. Time for apple to shine not to pc bash all the time.

You have a superior product. God knows Vista sucks. Time to take the higher ground and promote your product image as great tech not the smug unkempt smart ass youth who like to make fun of the competition. Apple is better than that.

May 13 2008 at 10:57 AM Report abuse Permalink rate up rate down Reply

OlsonBW

I haven't looked at these two yet. My favorite one is "Choose a Vista". I laugh out loud every time I replay that one.

May 13 2008 at 10:11 AM Report abuse Permalink rate up rate down Reply

Mark Wiechmann

Also getting sick of these ads. Their way to cocky and a bit like laughing at a crippled and then shouting in his ear "I'm fit, *****!"

Why not instead make short version of these pro storys: http://www.apple.com/pro/
Much beter and mac focused.

May 13 2008 at 7:38 AM Report abuse Permalink rate up rate down Reply

KeynoteKen

You are, of course, ABSOLUTELY CORRECT! :) As long as the ad makes you remember the product, it's a good ad. I've seen some very elaborate ads where I remember the activity in the ad, but NOT the product. THOSE are bad ads.

May 13 2008 at 7:37 AM Report abuse Permalink rate up rate down Reply

Quinn

Ah 2 long years of Get A Mac ads. So many memories. I got my first mac in 2006. A MacBook.

Why am I reminiscing? I really don't know.

May 13 2008 at 7:16 AM Report abuse Permalink rate up rate down Reply

KeynoteKen

All of the posts prior to this one proves that the Ads work, ie. people are talking/posting about them.

When Apple releases a new ad and there's NO buzz, that's when it's time to change the campaign.

May 13 2008 at 6:38 AM Report abuse Permalink rate up rate down Reply

1 reply to KeynoteKen's comment

robogobo

Really? maybe they should have ads where they burn people alive. That would get a buzz for sure.

May 13 2008 at 7:17 AM Report abuse Permalink rate up rate down Reply

basscadet

These ads aren't "get a mac", they are "don't get a pc"... What if MS came up with an ok OS (stretching imagination to its limits, I know), what would Apple show? How about all those hacking OSX so they can run it on generic PC boxes, what if all component manufacturers supplied OSX drivers and ppl could grab a hacked OSX torrent from the net and installed it in their winbox almost as well as on Apple hardware. Those ads seem too lame and noncreative. As if they came from that same PC guy they mock. Slowly getting one or two percentage points in total platform sales is no indication that they "work". Move on Apple.

May 13 2008 at 3:18 AM Report abuse Permalink rate up rate down Reply

frankmjr

I love the passive aggression in this ad! They're right, PCs are #2, aka shite.

May 13 2008 at 2:22 AM Report abuse Permalink rate up rate down Reply

1 reply to frankmjr's comment

Simon Arch

I wondered if anyone else got the association. Heh.

May 13 2008 at 11:22 AM Report abuse Permalink rate up rate down Reply

deserthiker

Both of these ads made me laugh but for heaven's sake do you think the can get Justin Long to wash his hair?

May 13 2008 at 1:15 AM Report abuse Permalink rate up rate down Reply