Filed under: Cult of Mac, Apple
New Get a Mac ad: Sad Song
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Reader Comments (Page 1 of 2)
Michael said 8:47PM on 5-13-2008
I literally just checked out TUAW as this commercial was playing for the first time in my time zone (Texas), and here is a post about it. Quick and quick.
Reply
Andrew Harrison said 9:01PM on 5-13-2008
what a godawful commercial.
time to retire the Get a Mac idea I think. Move onto something else that's not as annoying.
Reply
David said 9:16PM on 5-13-2008
Yeah agreed Andrew. Tired overused and now unoriginal concept.
These ads make me feel like Apple has given up trying to get PC users to convert to mac and instead want to reassure mac users that they did not make a mistake (by bolstering their egos by making fun of the competition).
That would be ok if there were some other ads that just focused on the awesomeness of Apple, but the whole of Apple's strategy seems to be lets MS bash and make ourselves look like smug hipster doofuses.
That's not the mac user image that represents me. *SIGH*
eric f. said 9:03AM on 5-14-2008
who cares about the message? the dog was hilarious.
Ed said 9:25PM on 5-13-2008
I thought you'd stopped doing stupid tag links in articles. When I click Get A Mac, I don't want to see other articles you've written about Get A Mac ads, I want to see the Get A Mac website.
Reply
Michael Rose said 10:18PM on 5-13-2008
Ed, the 'Read' link at the end of the article always points to the subject of the post.
mentalsticks said 4:55AM on 5-14-2008
@Michael: when clicking a link labeled "watch this and other Get a Mac ads on the Apple website" 99.9% of internet users expect to be taken to the "watch get a mac ads" section on the Apple website.
mentalsticks said 4:55AM on 5-14-2008
@Michael: when clicking a link labeled "watch this and other Get a Mac ads on the Apple website" 99.9% of internet users expect to be taken to the "watch get a mac ads" section on the Apple website.
Marc said 9:27AM on 5-14-2008
Ed is right! I was just about to complain about the same thing myself.
It's not unique to this article, but the TUAW "tag" links like the "Get a Mac" link in this article sure are annoying.
Quine said 9:30PM on 5-13-2008
I'd really like to see a get a mac ad where they show actual evidence that macs are better....there's so much of it, how hard can it be.
Reply
Anthony said 4:23PM on 5-14-2008
Maybe because it would make for a boring commercial?
quandmeme said 4:56PM on 5-14-2008
You are missing the point of this one. It is actually meant to become a ring tone sensation. All the Windows iphone users will thereafter defect an switch to Maaacs-1-2-Hoooooowl. Nice Touch.
MeatyPi said 9:47PM on 5-13-2008
These ads are so tired and worn out. Apple is portraying themselves as relentless, arrogant assholes, who proudly declare they're better, but only say what is wrong with vista. Get over it, 2006? The ads aren't funny anymore, try making some that actually extol the positives of Macs and OSX, not constantly shit on vista.
Reply
harrywolf said 12:04AM on 5-14-2008
No, thats not how it is.
Apple is doing what they should do - simply saying 'we are better' in a million different ways.
The ads are NOT aimed at you Mac users, but at PC users - and they are working.
Be happy and do your work on the Mac, and let Apple do what the hell they want with their ads.
Its only because Apple 'must' have cool ads that Mac users dont like them.
Or a small snotty group of up-their-own-backsides Mac users, to be accurate.
Dont watch the ads if you already own a Mac - its not the latest art house movie, for fricks sake.
Macuser said 10:04PM on 5-13-2008
Wow. Newsflash. These ads aren't targeted at you.
Reply
harrywolf said 12:06AM on 5-14-2008
Good post - the cool crowd hate them, but they are working.
Seth A said 10:20PM on 5-13-2008
Okay, we get the point, Vista sucks, and people are switching to Mac. I love this campaign, but tell us WHY people are switching, not THAT they are.
Reply
Neil said 11:07PM on 5-13-2008
These Mac ads have been going down hill for quite sometime now, they used to be funny....even though they made "Mac" look like a pompous jerk and "PC" kinda love-able.
Its really time for Apple to get a new ad theme, this one has run its course.
Reply
Faheem Ahmed said 12:20AM on 5-14-2008
Wow. I thought this was so lame, I actually followed the link from Google Reader to come here and comment it on. Glad to see I'm not the only one who thinks it's time for Apple to come up with something new.
raindogg said 11:53PM on 5-13-2008
These ads are getting worse and worse. Apple has crossed the line or shall I say "Jumped the Shark!"
I've been using Mac's for 11 years now and they need to slow down and fix their own problems. Leopard isn't as smooth as they say, .Mac doesn't work as advertised, AKA Back to my Mack...sometimes.
Reply