Last night, Apple released a new ad for
iTunes featuring Coldplay. This ad takes the silhouette ads to the max with a beautiful Leopard/space-esqe background and Coldplay singing their new song,
Viva la Vida. Once again, this ad was featured during an episode of American Idol, which seems to have been a weekly occurrence through the Idol season.
You can see this video by going to
Apple's iPod + iTunes site and scrolling to the bottom of the page and clicking "Watch the new TV ad," or you can use the
direct link (.mov link).
Thanks for the tip, Kevin!
Reader Comments (Page 1 of 2)
Matt said 9:00AM on 5-21-2008
1) great add, very powerfull
2) love this song, dont usualy like coldplay but i likes this alot
3) STOP FULL PAGE ADDS!
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kevin said 12:19PM on 5-21-2008
i believe you mean "ad"
Darren said 1:47PM on 5-21-2008
I believe you mean addition.
catachip said 9:03AM on 5-21-2008
Although I can't stand the show, it's a great idea to place you ads during the season finale of the most popular show on television with the exact demographic you're looking for. American Idol gets 25 million viewers on both Tuesday and Wednesday nights.
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Galley said 9:07AM on 5-21-2008
Gorgeous!
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SubGenius said 12:48PM on 5-21-2008
Someone is getting "Motion" happy!
It is nice to see Apple using their own tools to make awesome commercials.
Boom!
Ethan said 9:08AM on 5-21-2008
Unlike the other members of the select group of lofty LA celebrities, I think Chris Martin still does have some perspective in him. That ultimately will make the new album worth listening to when it comes out.
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catachip said 9:48AM on 5-21-2008
Umm... Chris Martin (and all members of Coldplay, in fact) are British.
Ethan said 10:41AM on 5-21-2008
Doesn't mean he's not part of that circle. I don't see how your comment has any relevance to mine, your observation is too insipidly obvious for you to seriously believe anybody wouldn't realize the same.
Blaktornado said 9:14AM on 5-21-2008
Wow. That looked fantastic :|
Kudos to Apple there :|
Wow.
They should make all Apple ads like that! haha.
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Bjarne Mogstad said 9:25AM on 5-21-2008
Direct link in HD: http://movies.apple.com/movies/us/apple/ipoditunes/2008/ads/apple_ipoditunes_sonic_20080520_r848-9cie.mov
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Tony C said 4:08PM on 5-21-2008
A gorgeously rendered commercial that looks even more gorgeous in HD! Thanks!! =)
Luke H. said 10:18PM on 6-01-2008
How do I view or download that? I am just getting a blank .gif file... :P
Pete said 9:37AM on 5-21-2008
When I saw this playing last night, I was totally mesmerized by it. I was thinking, "This has to be an Apple commercial."
Turned out it was.
Turns out I went to iTunes and bought the album.
Turns out I have to wait three weeks for the rest of it.
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Frank said 9:47AM on 5-21-2008
wow, nice! i like the direction the itunes stuff has been evolving in.
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mattpol said 9:53AM on 5-21-2008
A great song, an insanely cool ad.
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witz.org said 10:05AM on 5-21-2008
Amazing visual, too bad it features Coldplay (shudder.)
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dan said 10:05AM on 5-21-2008
I really wish that was an iTunes visualizer; the effects are gorgeous.
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Kizorblade said 10:59AM on 5-21-2008
Boom.
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Jeff Caylor said 12:04PM on 5-21-2008
Beautiful video.
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