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Rumor: Is the Apple TV being replaced?


We just got an e-mail from an anonymous Apple reseller, stating that they received an e-mail from Apple with instructions to remove all Apple TV displays and literature and to destroy them (which I assume means throw away the literature, send back the Apple TVs) by September 30, 2008 at 5 PM. Additionally, the e-mail says that there will be a webcast "kick off" on September 30.

Incidentally, September 30 IS a Tuesday (and the last day of the September quarter), making all of this information, very, very interesting.

So, what does this mean? Could this potentially be the introduction of the Mini/Apple TV hybrid we've all been begging for? Is this related to the rumors of "The Brick?"

I guess we'll have to wait until Tuesday to find out for sure. Hey, it's Saturday, so speculate away in the comments!

Addendum: In the comments and in some subsequent e-mails, we're receiving the impression that the licensing for the shows/images displayed in the literature has run out, and that the actual physical units may not be disappearing. Of course, that still leaves the issue of the webcast event on Tuesday...

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Rumors Apple TV

We just got an e-mail from an anonymous Apple reseller, stating that they received an e-mail from Apple with instructions to remove all...
 

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Ranjit De Silva

I would like to be able to stream any web cast from a Mac to the Apple tv so that I can watch any web casts on my living room tv. Right now we cannot do that with Apple tv.

November 27 2008 at 9:34 PM Report abuse rate up rate down Reply
ArcTG

When is this webcast supposed to take place?

September 30 2008 at 11:44 AM Report abuse rate up rate down Reply
Appruv.com

Wow...I love my AppleTv but if they blend the 2 together and make such a hybrid...I'd probably have to spend the bones for one.

September 30 2008 at 9:25 AM Report abuse rate up rate down Reply
Viper007Bond

Popcorn Hour > all

September 30 2008 at 7:40 AM Report abuse rate up rate down Reply
Ben

I tried to order one from an online retailer:

Thank you for your order.
Streetwise are currently out of stock of the Apple TV - 160GB Version.
Unfortunately, there is no confirmed arrival date for this item, as Apple have told us they are unsure when they are getting stock. Our Product Manager is hoping that 1-2 weeks i s the maximum wait.

Interesting.

September 30 2008 at 12:51 AM Report abuse rate up rate down Reply
teledano

Apple TV 2.0
HARDWARE:
-Blu Ray drive OR ability to recognize DVD external DVD player, TiVo as a source
-1080i capability
-on/off switch
-firewire ports/usb ports = hub
-acts as base station for network? AKA media hub
-Sirius/XM integration with links to iTunes for purchasing? (probably never...)

SOFTWARE:
iTunes store:
-better movie ratings/reviews - maybe restrict reviews (like the app store) to movies that you have bought/rented - “OMG best EVAH clik YES if U agre!!!!!!”
-better social networking of the reviews - anything would be better - look at Digg, Amazon, IMDB, for examples

Apple TV/Front Row software:
-faster basic navigation - arrange remote so that double click on Menu takes you to the double pane home screen instead of ‘click, click, click, click, click’
-faster ‘My (Media)’ navigation - a long list of names in alphabetical order can take FOREVER - maybe use grid view and/or have it like on the iPhone - artist/album name in alphabetical order, but on the right of the screen, a small alphabet that you highlight & takes you to all the artists/albums/songs that start with that letter
-widgets for weather, traffic, sports scores, movie times, etc.
-??? RSS reader. ??? Background AIM/Chat feature with on/off function (doubt it but would love it - few would use it, go after low hanging fruit first)

!!!!MUSIC VIDEO SHUFFLE FEATURE PLEASE!!!!!

Media issues: (not really under their control)
-extended rentals for movies
-ability to rent TV shows
-once media/movies added, is not removed - always available to rent/purchase
-integration of online streaming sites with links to iTunes for purchasing/rentals - AKA Hulu, MLB.com, etc
-Sirius/XM integration with links to iTunes for purchasing?
- online radio integration (via WiFi, NOT FM!!!) with links to iTunes for purchasing?



September 29 2008 at 2:39 PM Report abuse rate up rate down Reply
Greg

I doubt the AppleTV is getting replaced tomorrow. It is on the homepage for store.apple.com, and if you buy it, it says that it will ship within 24 hours.

September 29 2008 at 12:52 PM Report abuse rate up rate down Reply
Mukei

May be they will eventually start selling iPod Touch 2G in Japan ?
:p

September 29 2008 at 12:37 PM Report abuse rate up rate down Reply
NCMacMan

Its just a new mag-safe power adapter, hence the codename, "Brick".

September 29 2008 at 10:44 AM Report abuse rate up rate down Reply
Honky Tongue Man

Hi
I tried to buy an Apple TV in France this Saturday.
The reseller said he has no more Apple TV and that Apple announced him that this product will be stopped...
According to the efforts made by Apple on the content offer (especially with the majors), I think they will continue to offer a product for VoD.

September 29 2008 at 8:40 AM Report abuse rate up rate down Reply
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