Skip to Content

Submit your nominations for the Luxist Awards' Best in Decor
AOL Tech

Filed under: iTS, iTunes

HD movies on the way in iTunes


Got $20US and a hankering for lots and lots of pixels? iTunes has a deal for you: Apple announced earlier today that it is launching HD movie sales and rentals in the iTunes Store, beginning with a small selection of titles (Transporter 3, W. and more) and with a couple of big-ticket films up for pre-order: vamp-rom-teen thriller Twilight drops on 3/21 and James Bond in Quantum of Solace on 3/24. Sales will be $19.99US and rentals will cost $4.99.

Up until now, HD movies had to be purchased rented directly on the Apple TV, although HD television content has been in iTunes since late last year. This is a big step forward for iTunes users and a big 'pptthhbbttt' to the Blu-Ray business model. Keep in mind a few caveats: you'll need iTunes 8.1, and you may want to test your video output path if you've got a DisplayPort-equipped machine and a large external screen (these files are going to be HDCP-enabled, bet on it). Playback quality may not be what you've come to expect from HD media, as the files will still be 720p with H.264 compression -- but be sure to keep plenty of open hard drive space and a clean ISP connection, since they'll weigh in at four GB or more per movie. No word yet on whether the movies will include Dolby Surround audio instead of simple stereo. Looks like Twilight and Quantum will carry the Dolby audio option, though other HD movies may not -- check the rental page for individual titles to be certain.

I'm continually impressed with the quality of streamed and purchased HD video that I play back from my previous-generation MacBook Pro over VGA to a flat-panel 720p TV -- it's not dramatically different from satellite or broadcast HD, at least to my verging-on-middle-aged eyes. The opportunity to buy or rent HD movies might make the Mac mini media center even more appealing.

Thanks to everyone who sent this in.

Related Articles From The Unofficial Apple Weblog

Reader Comments (Page 1 of 2)

Tip of the Day

Use Spotlight as a reference tool. Type any word in the Spotlight box and one of the top entries will be a definition. Click on it, and it will bring up the dictionary application to check the word in either the dictionary, thesaurus, Apple database, or Wikipedia.


Follow us on Twitter!
 TUAW [Cafepress]

Featured Galleries

DNC Macs
Macworld 2008 Keynote
Macworld 2008 Build-up
Google Earth for iPhone
Podcaster
Storyist 2.0
AT&T Navigator Road Test
Bento for iPhone 1.0
Scrabble for iPhone
Tom Bihn Checkpoint Flyer Briefcase
Apple Vanity Plates
Apple booth Macworld 07
WorldVoice Radio
Quickoffice for iPhone 1.1.1
Daylite 3.9 Review
DiscPainter
Mariner Calc for iPhone
2009CupertinoBus
Crash Bandicoot Nitro Kart 3D
MLB.com At Bat 2009
Macworld Expo 2007 show floor

 

More Apple Analysis

AOL Radio TUAW on Stitcher