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Game on! Apple highlights sports games in new ad

by Sang Tang Oct 1st 2009 at 5:30PM

Continuing its creative interactive blitz on high profile websites, Apple has begun placement of a new iPod touch ad on ESPN.com. Like the ad on IGN, which fellow TUAW-er Josh Carr recently featured, the ad on ESPN.com showcases a variety of games that interact with and shake up the site's menu. Unlike previous iPod touch ads on ESPN.com, which featured a mix of both sports and non-sports games, this campaign is sports oriented: for example, Madden 10 (US$9.99) [iTunes link] and Homerun Battle 3D (US$4.99) iTunes link] are shown as the ad passes through the NFL and MLB sections of the site. Game on!



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Gaming iPhone App Store iPod touch

Continuing its creative interactive blitz on high profile websites, Apple has begun placement of a new iPod touch ad on ESPN.com. Like...
 

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bshirley

Also, FlipSide5's Touch Hockey

http://www.flipside5.com/products/touch_hockey/

October 02 2009 at 11:31 AM Report abuse rate up rate down Reply
RestaurantShareApp

I am wondering how iPhone 3GS compares to PSP as for hardware..

October 01 2009 at 10:35 PM Report abuse rate up rate down Reply
1 reply to RestaurantShareApp's comment
Josh

PSP go processor speed: 480MHz
iPhone 3GS processor speed: 600MHz

I know, processor speed isn't everything.

October 02 2009 at 3:51 AM Report abuse rate up rate down Reply
bill cant fart

Out of curiosity, who is that song by?

October 01 2009 at 9:37 PM Report abuse rate up rate down Reply
1 reply to bill cant fart's comment
Greenie

Tommy Sparks

http://www.youtube.com/watch?v=gghZdq5iaAc

October 01 2009 at 10:42 PM Report abuse rate up rate down Reply
Albert

Like the Wii these seem worthless

October 01 2009 at 7:24 PM Report abuse rate up rate down Reply
Mike

The links on a couple of the menus (if not all of them) differ slightly from the ones on the site now. Oh well, it's still cool.

October 01 2009 at 6:23 PM Report abuse rate up rate down Reply
Fred

So, now you guys are doing stories about web ads? I don't know how I feel about that...

October 01 2009 at 5:56 PM Report abuse rate up rate down Reply
2 replies to Fred's comment
Mike

were have you been the last 5 years they have posted about the new get a mac web ads when ever there was one

October 01 2009 at 6:04 PM Report abuse rate up rate down Reply
Fred

Point taken. I'm still conflicted.

October 01 2009 at 9:55 PM Report abuse rate up rate down Reply
Quinn Taylor

The links for Madden are reversed.

October 01 2009 at 5:56 PM Report abuse rate up rate down Reply
Simon

Nice piece of creative.

October 01 2009 at 5:40 PM Report abuse rate up rate down Reply
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