Filed under: Odds and ends, Steve Jobs, Apple
Apple's ad man changes roles, but another Apple fan will take his place
Update: As our loyal commenters have pointed out, Gizmodo (which was among the first sites to report that Clow was changing roles, echoing a piece in the industry journal Advertising Age) has followed up with an internal email from Clow where he says Miller's promotion does not imply that Clow is stepping away from his own leadership role with the company, including "keeping an eye on Apple."---
When many people think of Apple, they think of the ad campaigns that the company has used over the years:
- The original "1984" Super Bowl ad that introduced the Mac to the world
- The "Think Different" campaign that coincided with the return of Steve Jobs to the company
- The iPod dancing silhouettes
- "There's an app for that" -- the iPhone ads
- "Hello, I'm a Mac. And I'm a PC." -- the Get A Mac ads
Clow's replacement is no stranger to Apple. Duncan Milner is currently the executive creative director on the Apple account and is considered by many in the advertising industry to be the perfect replacement for Clow, a close friend of Steve Jobs.
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Reader Comments (Page 1 of 1)
Dylan said 12:12PM on 10-31-2009
NOO FAIL :{
Reply
Merlyn383 said 12:17PM on 10-31-2009
Inaccurate!
http://gizmodo.com/5394060/apple-ad-god-lee-clow-im-not-going-anywhere
Reply
Jordan said 12:48PM on 10-31-2009
So this means that we'll continue to get crappy "I'm a mac" ads that don't tell us anything at all about Apple products and why people may like Macs, only ads that try to bash the competition.
Scott McLeod said 1:19PM on 10-31-2009
Journalism FAIL / Fact-checking FAIL
Maybe I should make up some news and post it on a few blogs so that people will take it as gospel.
Blogs/Websites these days are so afraid of not being FIRST to break a story, that they don't bother doing the whole research thing beforehand...
" Hey Everyone:
So we tried to promote Duncan Milner because of the great job he's been doing leading the Media Arts Lab and look at how the blogosphere decided to make it a conversation about me.
As you all know, I'm here every day meddling in everything that goes on, pushing the creative on many brands including keeping an eye on Apple.
I remain Chairman of MAL, Global Creative Director of Media Arts and Chief Creative Officer of TBWA Worldwide.
I'm not going anywhere.
Love, Lee"
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LSC said 1:38PM on 10-31-2009
The worst part about this post is that not only is it inaccurate, it is late enough that the writer cold have gotten the proper facts.
Most other Apple rumour sites had this story yesterday, before Clow issued his statement that he was in fact not leaving, meaning that not only is this story late but it is inaccurate as well.
Being first and wrong is bad but somewhat understandable, being last and still wrong is simple inexcusable.
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Joseph said 3:02PM on 10-31-2009
i for one got to experience the roller coaster all in a few minutes by reading the article and then the comments.
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