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Road Tested: the socially-developed Quirky PowerCurl

You've heard me rant about Quirky before on TUAW: it's a company that uses social development (i.e., group-think) to create innovative new products. Everyone who participates deeply in the creation of a product can benefit monetarily from the sales of it, and the result has been a string of fascinating products.

A while back we heard about the PowerCurl, a product that was originally dreamed up by Jeff Scholen of Atlanta, GA. I was so taken by the design and utility of the product that I ended up buying one, and it's extremely useful.

Scholen's original idea was a plastic bracket that surrounds the Apple MagSafe Power Adapter and allows both the long extension cord and the small power cable to be neatly wrapped up. The result is a US$14.99, bright orange device that really has two primary goals -- keeping your cables neat and making sure that there is airflow around the adapter to keep it cool. Quirky offers three different models; one each for the 45W, 60W and 85W MagSafe Power Adapters.

How does it work in practice? Beautifully. In the past, I tried to organize my MacBook Air cables in my computer case, but more often than not they were tangled around each other when I extracted them. Since slipping my MacBook Air power adapter into the comfy confines of the PowerCurl, the cables are nicely tamed. As advertised, the power adapter is cooler now that it isn't lying directly on the insulative surface of the floor.

The PowerCurl is simple, functional, and (if you like bright orange rubberized plastic) attractive. I'd recommend this product to anyone who has a MacBook.

You've heard me rant about Quirky before on TUAW: it's a company that uses social development (i.e., group-think) to create innovative new...
 

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Robert

I committed to buy 2 when I saw them on the Quirky site. I would do it again. I love this accessory! I carry it in my laptop bag and find it much easier to deal with than just tossing the cable in and it surprisingly takes up little room with the cable management aspect. I don't heavily endorse products but if your on the fence this is a great buy.

December 30 2009 at 1:16 PM Report abuse rate up rate down Reply
StrikerObi

FYI when you sign up for the site, if you fill out the survey you get a $20 credit on your account. That brings the cost of this item (plus shipping) down to $0.98. Ordered one without hesitation. If it sucks, who cares. It cost me less than a dollar!

December 28 2009 at 10:56 PM Report abuse rate up rate down Reply
darren

I have one of these, however the one thing that should have been suggested before it went into production would be the ability to swap between adaptors in situ. (I joined Quirky when this product was passed the initial development and design stages)

Its handy for keeping my adaptor off the floor, so adding extra airflow and also reducing the odds of the brick getting scuffed, but I have to take it off when switching locations, since I use the longer cable in some places and the smaller UK Duckhead style in others..

Other than this one complaint, its pretty handy.

December 28 2009 at 7:09 PM Report abuse rate up rate down Reply
glad

i want one of those thats just what I've been looking for!!

December 28 2009 at 6:53 PM Report abuse rate up rate down Reply
parsnip_lee

I dont have any problems wrapping the long extension cord around the body of the adapter. This seems like a great way to add bulk to your power adapter and nothing more.

December 28 2009 at 6:47 PM Report abuse rate up rate down Reply
Jared

Yep. Got one. LOVE IT! And the customer service from Quirky is absolutely fantastic.

December 28 2009 at 5:52 PM Report abuse rate up rate down Reply
John Laur

I have one and really like it. I hate the little 2 prong flip out deal and I don't much like the tangled mess that you get from wrapping the computer-side cord around the built in clips either. Sure, it's a more bulky but it still fits in my laptop bag fine and keeps the cords managed better than the hand-coiled mess from before.

December 28 2009 at 5:51 PM Report abuse rate up rate down Reply
Todd

Nice to see one of the Quirky designs validated outside of their site. I've been really curious about how things from that process turn out, and this makes me much more trusting of it. Also, just a dead good idea for a product.

December 28 2009 at 4:43 PM Report abuse rate up rate down Reply
3 replies to Todd's comment
R. Cabell

I never travel with the long, 3-prong extension cord. It's just too bulky to carry around for the very few times I need the extra length. This thing looks like it just makes it even bulkier.

I've bought a few extra of the extension cables from eBay and just keep them permanently at my desk at home, work, by the sofa, etc.

December 28 2009 at 4:31 PM Report abuse rate up rate down Reply
Matias Singers

I've wanted to get one of these since I first read about them, there is just a small problem. They don't ship outside the US, which is really sad.

December 28 2009 at 3:42 PM Report abuse rate up rate down Reply
4 replies to Matias Singers's comment
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