The iMaxi: someone had to do it

What can I say? Who didn't see this one coming? Hip Handmaidens, a company that sells handcrafted wares "born out of a bizarre group of talented housewives," has created the iMaxi -- the only Apple iPad case with protective wings. You know, I could describe the case to you, but I think Hip Handmaidens have hit all the puns and innuendo possible:

"With its durable vinyl outer layer and plush, quilted-cotton sleeve, the iMaxi helps keep your iPad clean and dry. Plus, the iMaxi's Velcro-latched, advanced wing design wraps snugly around your device, so your iPad always stays where it should. Best of all, it shields it from all those unsightly and embarrassing data leaks that would make any motherboard worry!"

Want to hear something even more disturbing? They offer the option of a special blood red threading for that "lived in" look.

The perfect Mother's Day gift anyone? I didn't think so.

UPDATE: Some of the commenters mistakenly believe the "blood red" iMaxi was Photoshopped by TUAW as some childish joke. It was not. Please see here and here.

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Source: http://hiphandmaids.com/

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What can I say? Who didn't see this one coming? Hip Handmaidens, a company that sells handcrafted wares "born out of a bizarre group of...

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studio

HILARIOUS! I love it! Ah, I think ONLY them men are all cramped up about this one.

March 03 2010 at 5:58 AM Report abuse Permalink rate up rate down Reply

Sir Coolness

I'm a sophmore in high school, and this isn't funny at all. It was just so easy; I mean it seems a little unimaginative. I would never by a product inspired by the tweets of a few 12 year olds.

March 02 2010 at 4:35 PM Report abuse Permalink rate up rate down Reply

1 reply to Sir Coolness's comment

jec6

Coming from "sir coolness"
yeah that's not a 12 year old user name...

March 02 2010 at 6:38 PM Report abuse Permalink rate up rate down Reply

wobinus

Franchement, tout Ã§a est d'assez mauvais goÃ»t !

March 02 2010 at 3:13 PM Report abuse Permalink rate up rate down Reply

Noah

I just ordered my iMaxi for $37!

March 02 2010 at 2:06 PM Report abuse Permalink rate up rate down Reply

Dave

Just bought two! This is damn funny!

Cant wait to give em to my friends who are chomping at the bit to get an iPad!

March 02 2010 at 1:50 PM Report abuse Permalink rate up rate down Reply

Mike

Hey, if it's a money maker who are we to rag on them?

March 02 2010 at 11:50 AM Report abuse Permalink rate up rate down Reply

rich

have we lost our sense of humor... that's funny... disgusting, but funny. i come here to check out all sides (good, bad or ugly).

March 02 2010 at 11:38 AM Report abuse Permalink rate up rate down Reply

Donn

Really? Where was all of this, years ago, when IBM created the ThinkPad? Nobody sniggers like this when Trekkies/ers talk about the PADD on Next Generation. But no, Apple uses the same idea of the word "pad," short for notepad and applicable to the form factor, adds their signature "i," and everybody makes period jokes.

Maybe it won't be so funny when everybody has one.

March 02 2010 at 11:36 AM Report abuse Permalink rate up rate down Reply

Rob

It looks like a well designed case that will protect the iPad. And it the same time the case pokes fun at the iPad name. Well done!!

Thanks TUAW for this post. I will surely buy this case when the iPad comes out!!

March 02 2010 at 10:26 AM Report abuse Permalink rate up rate down Reply

Mike

Wow guys. I love how there is so much hate when someone picks on an Apple product.

I seem to remember when the Air came out that everyone thought that the envelope case that was marketed shortly after was hip and cool.

IMO if something has a crappy name, it has a crappy name. A good name for the product is part of the product design lifecycle. Apple didn't hit a homerun with the name. Hopefully the functionality and features of the iPad will make up for it.

March 02 2010 at 10:20 AM Report abuse Permalink rate up rate down Reply