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TUAW's Daily App: Taxi Magic

We've been touring the mean streets of San Francisco this week, and when we ended up at a party a little too far away from the hotel the other night, TUAW's own Victor Agreda pulled out Taxi Magic, an app he'd recently downloaded on his iPhone.

It's a free application on the App Store
, and it uses your location to automatically show you a list of taxi services at your disposal. If you're too far away for one of Taxi Magic's partner services, the app works like a yellow pages -- you can browse the various companies and call one for a taxi whenever you want. But if you're in one of the 25 US cities that offer booking within the app, you can do what Victor did: hit a button, page a taxi to your location, and then have your phone notify you when the taxi has arrived.

Like magic, we spent a few extra minutes chatting up developers at the party, and then when his phone went off again, we stepped outside and immediately into a cab.

If you want to go a step further, you can even create an account with the app, inputting your credit card number, and automatically charging the taxi ride through the service (so you don't have to fumble over change to pay the cabbie). That service is extra -- $1.50, which is basically what you'd pay to get the cash you need out of an ATM anyway.

But if you just want to page a taxi without stepping out onto the street and holding your hand up, Taxi Magic works wonders. And version 2.0, released just about a week ago, offers up a new redesign and the ability to set a default taxi provider (if you happen to make a lot of trips in cabs). If you do a lot of business traveling, or ilve in an area where taxis are an occasional must, Taxi Magic is definitely a spell worth casting.

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We've been touring the mean streets of San Francisco this week, and when we ended up at a party a little too far away from the hotel the...
 

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Euro

For Europe, TaxiPal (taxipal.com) does the same thing, covers all EU countries and is rolling out its direct ordering service as well

June 11 2010 at 7:00 AM Report abuse rate up rate down Reply
Pete Bowie

This is interesting but the CIBC Mobile App has become the most important app on my phone.

MTHIRTY has just shared a widget with you on behalf of CIBC

June 10 2010 at 2:46 PM Report abuse rate up rate down Reply
Peteo

Looks kike they are running 4.0 in that screen shot.

June 10 2010 at 2:29 PM Report abuse rate up rate down Reply
wygit

You've looked at the reviews for this, right?

"and still 24 hours later I'm still short $80 for one cab ride using this app."

"I paid almost $60 for one less than cab ride that should have been $16-20. I have been through at least twenty emails ..."

It doesn't inspire a lot of confidence...

June 10 2010 at 9:18 AM Report abuse rate up rate down Reply
1 reply to wygit's comment
Victor Agreda Jr

Yes, I saw the reviews and that wasn't our experience. To me, it was magic and it just worked. That's why the review HERE explains what happened.

June 10 2010 at 1:36 PM Report abuse rate up rate down Reply
steven

"....or ilve in an area where taxis are an occasional must, Taxi Magic is definitely a spell worth casting."

This article is definitely worth spell checking.

June 10 2010 at 8:30 AM Report abuse rate up rate down Reply
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