Howard Stern, Apple in rumored $600M iTunes deal
Oh, my. A short tweet from the Twitter account SIRI_STOCK suggests that Howard Stern and Apple are "on the verge" of a huge deal: "Howard Stern on the verge of signing $600 million 3 year agreement with Apple to host an Internet/TV/iTunes broadcast. $SIRI."
It's true that Howard's contract with SIRIUS will expire in January of 2011, and that he's yet to formally announce his future plans for the show. Yet, three things stand out to us when considering this idea. First, it appears that SIRI_STOCK is an account that "[follows] SiriusXM satellite radio stock," and is not officially associated with the company, so who knows where this information is coming from. Second is the notion that Apple would invite a guy who's accumulated millions of dollars in FCC decency fines to the party. Finally, 600 million bucks for three years is, in a word, absurd.
Is The King of All Media poised to legitimize online broadcasting the way he did for satellite radio? Only Bababooey knows.
Update: No -- turns out it's a prank. Very, um, funny?
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Oh, my. A short tweet from the Twitter account SIRI_STOCK suggests that Howard Stern and Apple are "on the verge" of a huge deal: "Howard...
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I lost a bundle when Howard Sterns took Sirius down. Did everyone forget? He is a slime bag! What is Apple Thinking???
December 05 2010 at 4:29 AM Report abuse Permalink rate up rate down ReplyBest interviewer out there today, bar none. Show is not just a bout stripers and crude humor.
December 03 2010 at 7:13 PM Report abuse Permalink rate up rate down ReplyOh man, if this happens in some form I would be really excited. Sirius equipment sucks the fat one, the Customer Service even more. I would love to be able to get the show and Howard TV from an Apple device that I know will WORK.
Stern's $500mil Sirius deal was heavily backloaded with stock that's basically worthless. So the real number was a great deal less.
A $600mil Apple deal has to be heavily backloaded with, perhaps, both stock and performance incentives.
I'm a huge Howard fan that would have no problem paying $5-$10 a month for his content which would, hopefully, include audio & video of HowardTV, Geek Time, Superfan roundtable, Intern show etc...
If you believe Howard that 2-4mil came over to Sirius for him let's do the conservative math. $5 a month is $60 a year times 2mil equals $120mil a year. Maybe bad assumptions but you should never underestimate the loyalty of a Howard fan.
Content is still king, as is Howard. I would love to stream Howard, download Howard and watch Howard on my AppleTV and would pay real money to do it.
Apple knows this.
Nuff said. Excelsior!
Stern gets 70% of that, so $80million minimum going by your conservative estimate.
Here's hoping.
A Howard Stern channel on Apple TV would be F@#$ing Awesome! Right now you can only see Howard if you have a cable system that has his InDemand Channel. This deal if real could possibly bring his show to Apple TV AND listen to his show streaming through iTunes.
December 03 2010 at 1:54 PM Report abuse Permalink rate up rate down ReplyExactly what I want to pay for!
December 03 2010 at 2:20 PM Report abuse Permalink rate up rate down ReplyI just cancelled Sirius/XM after they hired hatemonger, Dr. Laura. I was a subscriber for many, many years.
This is some brouhaha...!
December 03 2010 at 1:19 PM Report abuse Permalink rate up rate down ReplyFor the love of God, no. This guy is a moron. A loud-mouthed moron. $600 million? I'm still stunned that Sirius (or was it XM) paid him hundreds of millions to jerk off on satellite radio. Then again, perhaps I'm out of touch. I can't even conceive of a target audience. For the life of me, I can't figure out who would voluntarily listen to him.
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